{"id":2333,"date":"2026-01-30T02:17:23","date_gmt":"2026-01-30T00:17:23","guid":{"rendered":"https:\/\/scienceclubacademy.com\/?p=2333"},"modified":"2026-01-30T02:17:23","modified_gmt":"2026-01-30T00:17:23","slug":"%d8%ae%d8%af%d9%85%d8%a7%d8%aa-%d8%a7%d9%84%d8%aa%d8%ad%d9%84%d9%8a%d9%84-%d8%a7%d9%84%d8%a5%d8%ad%d8%b5%d8%a7%d8%a6%d9%8a-%d8%af%d9%82%d8%a9-%d9%88%d9%85%d9%88%d8%ab%d9%88%d9%82%d9%8a%d8%a9-%d9%84","status":"publish","type":"post","link":"https:\/\/scienceclubacademy.com\/ar\/%d8%ae%d8%af%d9%85%d8%a7%d8%aa-%d8%a7%d9%84%d8%aa%d8%ad%d9%84%d9%8a%d9%84-%d8%a7%d9%84%d8%a5%d8%ad%d8%b5%d8%a7%d8%a6%d9%8a-%d8%af%d9%82%d8%a9-%d9%88%d9%85%d9%88%d8%ab%d9%88%d9%82%d9%8a%d8%a9-%d9%84\/","title":{"rendered":"\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a: \u062f\u0642\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0644\u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0648\u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a | \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a | 01027550208"},"content":{"rendered":"
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\u00a0\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u2013 \u0627\u0644\u0628\u0648\u0635\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0648\u062c\u0647 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span><\/h2>\n<\/div>\n
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\u0641\u064a \u0631\u062d\u0644\u0629 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0639\u0644\u064a\u0627\u060c \u0633\u0648\u0627\u0621 \u0643\u0646\u062a \u062a\u0633\u0639\u0649 \u0644\u0646\u064a\u0644 \u062f\u0631\u062c\u0629 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0623\u0648 \u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647\u060c \u064a\u0645\u062b\u0644 <\/span><\/span>\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a<\/span><\/span> \u0646\u0642\u0637\u0629 \u062a\u062d\u0648\u0644 \u062d\u0627\u0633\u0645\u0629. \u0625\u0646\u0647 \u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u062e\u0637\u0648\u0629 \u0625\u062c\u0631\u0627\u0626\u064a\u0629\u060c \u0628\u0644 \u0647\u0648 \u0627\u0644\u0628\u0648\u0635\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0648\u062c\u0647 \u0627\u0644\u0628\u0627\u062d\u062b \u0646\u062d\u0648 \u0627\u0633\u062a\u062e\u0644\u0627\u0635 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062f\u0642\u064a\u0642\u0629\u060c \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a\u060c \u0648\u062a\u0642\u062f\u064a\u0645 \u0645\u0633\u0627\u0647\u0645\u0629 \u0639\u0644\u0645\u064a\u0629 \u0630\u0627\u062a \u0642\u064a\u0645\u0629. \u0641\u064a \u0628\u064a\u0626\u0629 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0645\u062b\u0644 <\/span><\/span>\u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0627\u0644\u0645\u062a\u062d\u062f\u0629<\/span><\/span> \u0648<\/span><\/span>\u0627\u0644\u0645\u0645\u0644\u0643\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629<\/span><\/span>\u060c \u062d\u064a\u062b \u062a\u062a\u0637\u0644\u0628 \u0627\u0644\u062c\u0627\u0645\u0639\u0627\u062a \u0645\u0639\u0627\u064a\u064a\u0631 \u0639\u0627\u0644\u0645\u064a\u0629 \u0645\u0646 \u0627\u0644\u062f\u0642\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629\u060c \u064a\u0635\u0628\u062d \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u062e\u062f\u0645\u0627\u062a \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0636\u0631\u0648\u0631\u0629 \u0644\u0627 \u063a\u0646\u0649 \u0639\u0646\u0647\u0627.<\/span><\/span><\/div>\n<\/div>\n
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\u064a\u0648\u0627\u062c\u0647 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0637\u0644\u0627\u0628 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0639\u0644\u064a\u0627 \u062a\u062d\u062f\u064a\u0627\u062a \u062c\u0645\u0629 \u0639\u0646\u062f \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0636\u062e\u0645\u0629 \u0648\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u0639\u0642\u062f\u0629. \u0642\u062f \u064a\u0643\u0648\u0646 \u0627\u0644\u0628\u0627\u062d\u062b \u0645\u062a\u0645\u0643\u0646\u0627\u064b \u0645\u0646 \u062a\u062e\u0635\u0635\u0647\u060c \u0644\u0643\u0646\u0647 \u064a\u0641\u062a\u0642\u0631 \u0625\u0644\u0649 \u0627\u0644\u062e\u0628\u0631\u0629 \u0627\u0644\u0643\u0627\u0641\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0628\u0631\u0627\u0645\u062c \u0645\u062a\u0642\u062f\u0645\u0629 \u0645\u062b\u0644 <\/span><\/span>SPSS<\/span><\/span>\u060c <\/span><\/span>AMOS<\/span><\/span>\u060c \u0623\u0648 <\/span><\/span>SmartPLS<\/span><\/span>. \u0647\u0646\u0627 \u062a\u0628\u0631\u0632 \u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0643\u0629 \u0645\u0639 \u062c\u0647\u0629 \u0645\u062a\u062e\u0635\u0635\u0629 \u062a\u0636\u0645\u0646 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u0625\u0644\u0649 \u0627\u0633\u062a\u0646\u062a\u0627\u062c\u0627\u062a \u0639\u0644\u0645\u064a\u0629 \u0631\u0627\u0633\u062e\u0629.<\/span><\/span><\/div>\n<\/div>\n
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\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span> \u062a\u062f\u0631\u0643 \u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u062f\u064a\u060c \u0648\u062a\u0642\u062f\u0645 \u062d\u0644\u0627\u064b \u0645\u062a\u0643\u0627\u0645\u0644\u0627\u064b \u064a\u062c\u0645\u0639 \u0628\u064a\u0646 <\/span><\/span>\u0627\u0644\u062f\u0642\u0629 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629<\/span><\/span> \u0648<\/span><\/span>\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629<\/span><\/span>\u060c \u0645\u0645\u0627 \u064a\u0636\u0645\u0646 \u0644\u0631\u0633\u0627\u0644\u062a\u0643 \u0627\u0644\u0639\u0644\u0645\u064a\u0629 \u0627\u0644\u0642\u0628\u0648\u0644 \u0648\u0627\u0644\u062a\u0645\u064a\u0632. \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u0627\u0644 \u0627\u0644\u0634\u0627\u0645\u0644 \u0633\u064a\u0633\u0644\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u0642\u0635\u0648\u0649 \u0644\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u060c \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0648\u0627\u062c\u0647 \u0627\u0644\u0628\u0627\u062d\u062b\u064a\u0646\u060c \u0648\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0623\u0646 \u062a\u0643\u0648\u0646 \u062c\u0633\u0631 \u0627\u0644\u0639\u0628\u0648\u0631 \u0646\u062d\u0648 \u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a \u0641\u064a \u062f\u0648\u0644 \u0627\u0644\u062e\u0644\u064a\u062c.<\/span><\/span><\/div>\n<\/div>\n
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\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0623\u0648\u0644: \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0627\u062a \u2013 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0643\u062d\u062c\u0631 \u0632\u0627\u0648\u064a\u0629 \u0641\u064a \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span><\/h2>\n<\/div>\n
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1.1 \u062a\u0639\u0631\u064a\u0641 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0648\u0623\u0647\u0645\u064a\u062a\u0647 \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629<\/span><\/span><\/h3>\n<\/div>\n
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\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a<\/span><\/span> \u0647\u0648 \u0639\u0645\u0644\u064a\u0629 \u062c\u0645\u0639 \u0648\u062a\u0646\u0638\u064a\u0645 \u0648\u062a\u0641\u0633\u064a\u0631 \u0648\u0639\u0631\u0636 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0647\u062f\u0641 \u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0648\u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a. \u0641\u064a \u0633\u064a\u0627\u0642 \u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0648\u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647\u060c \u064a\u062e\u062f\u0645 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/span><\/span><\/div>\n<\/div>\n
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\u2022<\/span><\/span>\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a:<\/span><\/span> \u064a\u062a\u064a\u062d \u0644\u0644\u0628\u0627\u062d\u062b \u0627\u062e\u062a\u0628\u0627\u0631 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u0648\u0636\u0639\u0647\u0627 \u0641\u064a \u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0628\u062d\u062b \u0635\u062d\u064a\u062d\u0629 \u0623\u0645 \u062e\u0627\u0637\u0626\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0623\u062f\u0644\u0629 \u0631\u0642\u0645\u064a\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
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\u2022<\/span><\/span>\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629:<\/span><\/span> \u064a\u0645\u0646\u062d \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0642\u0648\u0629 \u0648\u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u0639\u0644\u0645\u064a\u0629\u060c \u062d\u064a\u062b \u064a\u062a\u0645 \u062f\u0639\u0645 \u0627\u0644\u0627\u0633\u062a\u0646\u062a\u0627\u062c\u0627\u062a \u0628\u0623\u062f\u0648\u0627\u062a \u0631\u064a\u0627\u0636\u064a\u0629 \u0648\u0645\u0646\u0637\u0642\u064a\u0629 \u0645\u0642\u0628\u0648\u0644\u0629 \u0639\u0627\u0644\u0645\u064a\u0627\u064b.<\/span><\/span><\/span><\/div>\n<\/div>\n
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\u2022<\/span><\/span>\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a:<\/span><\/span> \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0645\u0633\u062a\u0646\u064a\u0631\u0629 \u0648\u062a\u0648\u0635\u064a\u0627\u062a \u0639\u0645\u0644\u064a\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u062a\u062d\u0644\u064a\u0644 \u0645\u0648\u0636\u0648\u0639\u064a \u0644\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/span><\/span><\/span><\/div>\n<\/div>\n
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1.2 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629 \u0648\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a<\/span><\/span><\/h3>\n<\/div>\n
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\u0644\u0627 \u064a\u0645\u0643\u0646 \u0641\u0635\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0639\u0646 <\/span><\/span>\u0645\u0646\u0647\u062c\u064a\u0629 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span>. \u0641\u0646\u0648\u0639 \u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0645\u062a\u0628\u0639 (\u0643\u0645\u064a\u060c \u0646\u0648\u0639\u064a\u060c \u0645\u062e\u062a\u0644\u0637) \u064a\u062d\u062f\u062f \u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u0633\u064a\u062a\u0645 \u062c\u0645\u0639\u0647\u0627\u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u064a\u062d\u062f\u062f \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629.<\/span><\/span><\/div>\n<\/div>\n
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\u0646\u0648\u0639 \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629<\/span><\/span><\/div>\n<\/td>\n
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\u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/span><\/span><\/div>\n<\/td>\n
\n
\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n
\n
\u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0643\u0645\u064a<\/span><\/span><\/div>\n<\/td>\n
\n
\u0628\u064a\u0627\u0646\u0627\u062a \u0631\u0642\u0645\u064a\u0629 (\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u062a\u062c\u0627\u0631\u0628)<\/span><\/span><\/div>\n<\/td>\n
\n
\u0627\u062e\u062a\u0628\u0627\u0631 \u062a (T-test)\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 (ANOVA)\u060c \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 (Regression)<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n
\n
\u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0646\u0648\u0639\u064a<\/span><\/span><\/div>\n<\/td>\n
\n
\u0628\u064a\u0627\u0646\u0627\u062a \u0646\u0635\u064a\u0629 (\u0645\u0642\u0627\u0628\u0644\u0627\u062a\u060c \u0645\u0644\u0627\u062d\u0638\u0627\u062a)<\/span><\/span><\/div>\n<\/td>\n
\n
\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0648\u0649\u060c \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0648\u0636\u0648\u0639\u064a (\u0642\u062f \u064a\u062a\u0637\u0644\u0628 \u062a\u0631\u0645\u064a\u0632\u0627\u064b \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u064b)<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n
\n
\u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0645\u062e\u062a\u0644\u0637<\/span><\/span><\/div>\n<\/td>\n
\n
\u0645\u0632\u064a\u062c \u0645\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0648\u0627\u0644\u0646\u0635\u064a\u0629<\/span><\/span><\/div>\n<\/td>\n
\n
\u062a\u062d\u0644\u064a\u0644 \u0645\u062a\u0633\u0644\u0633\u0644 \u0623\u0648 \u0645\u062a\u0632\u0627\u0645\u0646 \u064a\u062a\u0637\u0644\u0628 \u062f\u0645\u062c \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0643\u0645\u064a\u0629 \u0648\u0627\u0644\u0646\u0648\u0639\u064a\u0629<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n
<\/div>\n<\/div>\n<\/div>\n
\n
\u0625\u0646 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u062f\u0627\u0629 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u062e\u0627\u0637\u0626\u0629 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0645\u0636\u0644\u0644\u0629\u060c \u0645\u0645\u0627 \u064a\u0639\u0631\u0636 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0639\u0644\u0645\u064a\u0629 \u0644\u062e\u0637\u0631 \u0627\u0644\u0631\u0641\u0636. \u0644\u0630\u0627\u060c \u0641\u0625\u0646 <\/span><\/span>\u0627\u0644\u062f\u0642\u0629<\/span><\/span> \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0647\u064a \u0645\u0641\u062a\u0627\u062d <\/span><\/span>\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629<\/span><\/span>.<\/span><\/span><\/div>\n<\/div>\n
\n
\n
<\/div>\n<\/div>\n
<\/div>\n<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062b\u0627\u0646\u064a: \u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u062a\u064a \u062a\u0648\u0627\u062c\u0647 \u0637\u0644\u0627\u0628 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0639\u0644\u064a\u0627<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u060c \u0625\u0644\u0627 \u0623\u0646\u0647 \u064a\u0645\u062b\u0644 \u0639\u0642\u0628\u0629 \u0643\u0628\u0631\u0649 \u0623\u0645\u0627\u0645 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0628\u0627\u062d\u062b\u064a\u0646. \u062a\u062a\u0631\u0627\u0648\u062d \u0647\u0630\u0647 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0635\u0639\u0648\u0628\u0627\u062a \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0648\u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

2.1 \u0627\u0644\u062a\u0639\u0642\u064a\u062f \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0648\u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0645\u0639 \u062a\u0637\u0648\u0631 \u0627\u0644\u0623\u0628\u062d\u0627\u062b\u060c \u0623\u0635\u0628\u062d \u0647\u0646\u0627\u0643 \u062d\u0627\u062c\u0629 \u0645\u062a\u0632\u0627\u064a\u062f\u0629 \u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0627\u0630\u062c \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0623\u0643\u062b\u0631 \u062a\u0639\u0642\u064a\u062f\u0627\u064b\u060c \u0645\u062b\u0644:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM):<\/span><\/span> \u0627\u0644\u062a\u064a \u062a\u0633\u0645\u062d \u0628\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0643\u0627\u0645\u0646\u0629 (\u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 (Factor Analysis):<\/span><\/span> \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0628\u0639\u0627\u062f \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f (Multiple Regression):<\/span><\/span> \u0644\u062a\u0642\u062f\u064a\u0631 \u062a\u0623\u062b\u064a\u0631 \u0639\u062f\u0629 \u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0645\u0633\u062a\u0642\u0644\u0629 \u0639\u0644\u0649 \u0645\u062a\u063a\u064a\u0631 \u062a\u0627\u0628\u0639 \u0648\u0627\u062d\u062f.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u064a\u062a\u0637\u0644\u0628 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0641\u0647\u0645\u0627\u064b \u0639\u0645\u064a\u0642\u0627\u064b \u0644\u0644\u0646\u0638\u0631\u064a\u0629 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629\u060c \u0648\u0647\u0648 \u0645\u0627 \u0642\u062f \u0644\u0627 \u064a\u062a\u0648\u0641\u0631 \u0644\u062f\u0649 \u0627\u0644\u0628\u0627\u062d\u062b\u064a\u0646 \u063a\u064a\u0631 \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u064a\u0646 \u0641\u064a \u0627\u0644\u0625\u062d\u0635\u0627\u0621.<\/span><\/span><\/div>\n<\/div>\n
\n

2.2 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u0646\u0627\u0633\u0628<\/span><\/span><\/h3>\n<\/div>\n
\n
\u064a\u0639\u062f \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0635\u062d\u064a\u062d \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (\u0627\u0633\u0645\u064a\u0629\u060c \u062a\u0631\u062a\u064a\u0628\u064a\u0629\u060c \u0641\u0626\u0648\u064a\u0629\u060c \u0646\u0633\u0628\u064a\u0629) \u0648\u062d\u062c\u0645 \u0627\u0644\u0639\u064a\u0646\u0629 \u0648\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (\u0637\u0628\u064a\u0639\u064a \u0623\u0648 \u063a\u064a\u0631 \u0637\u0628\u064a\u0639\u064a) \u0645\u0646 \u0623\u0635\u0639\u0628 \u0627\u0644\u0645\u0631\u0627\u062d\u0644. \u0641\u0645\u062b\u0644\u0627\u064b\u060c \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631 \u0628\u0627\u0631\u0627\u0645\u062a\u0631\u064a (\u0645\u062b\u0644 \u0627\u062e\u062a\u0628\u0627\u0631 \u062a) \u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u0627 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a \u064a\u0639\u062f \u062e\u0637\u0623\u064b \u0645\u0646\u0647\u062c\u064a\u0627\u064b \u0641\u0627\u062f\u062d\u0627\u064b.<\/span><\/span><\/div>\n<\/div>\n
\n

2.3 \u0625\u062a\u0642\u0627\u0646 \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 (SPSS, AMOS, SmartPLS)<\/span><\/span><\/h3>\n<\/div>\n
\n
\u062a\u062a\u0637\u0644\u0628 \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0639\u0627\u0645\u0644. \u0644\u0627 \u064a\u0643\u0641\u064a \u0625\u062f\u062e\u0627\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0636\u063a\u0637 \u0639\u0644\u0649 \u0632\u0631 “\u062a\u062d\u0644\u064a\u0644”\u060c \u0628\u0644 \u064a\u062c\u0628 \u0641\u0647\u0645 \u0627\u0644\u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u0627\u062d\u0629\u060c \u0648\u0643\u064a\u0641\u064a\u0629 \u062a\u0646\u0638\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Data Cleaning)\u060c \u0648\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 (Missing Values)\u060c \u0648\u0642\u0631\u0627\u0621\u0629 \u0645\u062e\u0631\u062c\u0627\u062a \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d.<\/span><\/span><\/div>\n<\/div>\n
\n

2.4 \u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0631\u0628\u0637\u0647\u0627 \u0628\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0627 \u064a\u0643\u062a\u0645\u0644 \u0625\u0644\u0627 \u0628\u0640 <\/span><\/span>\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0646\u062a\u0627\u0626\u062c<\/span><\/span> \u0648\u0631\u0628\u0637\u0647\u0627 \u0628\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0633\u0627\u0628\u0642\u0629. \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0628\u0627\u062d\u062b \u0623\u0646 \u064a\u0634\u0631\u062d \u0628\u0648\u0636\u0648\u062d \u0645\u0627 \u062a\u0639\u0646\u064a\u0647 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u064b\u060c \u0648\u0645\u0627 \u0647\u0648 \u062f\u0644\u0627\u0644\u062a\u0647\u0627 \u0641\u064a \u0633\u064a\u0627\u0642 \u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u0628\u062d\u062b. \u0647\u0630\u0627 \u0627\u0644\u0631\u0628\u0637 \u064a\u062a\u0637\u0644\u0628 \u0645\u0647\u0627\u0631\u0629 \u062a\u062d\u0644\u064a\u0644\u064a\u0629 \u0639\u0627\u0644\u064a\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n
\n
<\/div>\n<\/div>\n<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062b\u0627\u0644\u062b: \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u2013 \u062c\u0633\u0631 \u0627\u0644\u0639\u0628\u0648\u0631 \u0646\u062d\u0648 \u0627\u0644\u062a\u0645\u064a\u0632<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0625\u0646 \u0627\u0644\u0627\u0633\u062a\u0639\u0627\u0646\u0629 \u0628\u062e\u062f\u0645\u0627\u062a \u0645\u062a\u062e\u0635\u0635\u0629 \u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0647\u064a \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u062c\u0648\u062f\u0629 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0639\u0644\u0645\u064a\u0629 \u0648\u0633\u0631\u0639\u0629 \u0625\u0646\u062c\u0627\u0632\u0647\u0627. \u062a\u0642\u062f\u0645 <\/span><\/span>\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span> \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u0645\u0646 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0645\u0635\u0645\u0645\u0629 \u062e\u0635\u064a\u0635\u0627\u064b \u0644\u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0637\u0644\u0627\u0628 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0648\u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

3.1 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0634\u0627\u0645\u0644\u0629 \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u062f\u0642\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0644\u0636\u0645\u0627\u0646 \u0623\u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062c\u0648\u062f\u0629\u060c \u062a\u062a\u0628\u0639 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0645\u0646\u0647\u062c\u064a\u0629 \u0639\u0645\u0644 \u0645\u0646\u0638\u0645\u0629 \u062a\u0634\u0645\u0644:<\/span><\/span><\/div>\n<\/div>\n
\n
\n
\n
\"\"<\/div>\n<\/div>\n<\/div>\n<\/div>\n
\n

\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0623\u0648\u0644\u0649: \u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u0646\u0642\u064a\u062a\u0647\u0627 (Data Cleaning and Screening)<\/span><\/span><\/h4>\n<\/div>\n
\n
\u0642\u0628\u0644 \u0627\u0644\u0628\u062f\u0621 \u0628\u0623\u064a \u062a\u062d\u0644\u064a\u0644\u060c \u064a\u062c\u0628 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0633\u0644\u0627\u0645\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u062a\u0634\u0645\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0641\u062d\u0635 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0634\u0627\u0630\u0629 (Outliers):<\/span><\/span> \u062a\u062d\u062f\u064a\u062f \u0648\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u0624\u062b\u0631 \u0633\u0644\u0628\u0627\u064b \u0639\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062a\u062d\u0644\u064a\u0644.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629:<\/span><\/span> \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0637\u0631\u0642 \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0645\u062a\u0642\u062f\u0645\u0629 \u0644\u062a\u0639\u0648\u064a\u0636 \u0623\u0648 \u0627\u0633\u062a\u0628\u0639\u0627\u062f \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 \u0628\u0637\u0631\u064a\u0642\u0629 \u0645\u0646\u0647\u062c\u064a\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0641\u062d\u0635 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629:<\/span><\/span> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u0641\u064a \u0628\u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062e\u062a\u0627\u0631\u0629 (\u0645\u062b\u0644 \u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u060c \u0627\u0644\u062a\u062c\u0627\u0646\u0633).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629: \u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 (Statistical Testing)<\/span><\/span><\/h4>\n<\/div>\n
\n
\u064a\u062a\u0645 \u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0645\u0644\u0627\u0621\u0645\u0629 \u0644\u0644\u0641\u0631\u0636\u064a\u0627\u062a \u0648\u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u062d\u062f\u062b \u0627\u0644\u0628\u0631\u0627\u0645\u062c. \u064a\u062a\u0645 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u0648\u0635\u0641\u064a (Descriptive Statistics):<\/span><\/span> \u062d\u0633\u0627\u0628 \u0627\u0644\u0645\u062a\u0648\u0633\u0637\u0627\u062a\u060c \u0627\u0644\u0627\u0646\u062d\u0631\u0627\u0641\u0627\u062a \u0627\u0644\u0645\u0639\u064a\u0627\u0631\u064a\u0629\u060c \u0627\u0644\u062a\u0643\u0631\u0627\u0631\u0627\u062a\u060c \u0648\u0627\u0644\u0646\u0633\u0628 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0648\u0635\u0641 \u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0639\u064a\u0646\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u0627\u0633\u062a\u062f\u0644\u0627\u0644\u064a (Inferential Statistics):<\/span><\/span> \u0625\u062c\u0631\u0627\u0621 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a (\u0645\u062b\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0633\u0627\u0631\u060c \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0627\u062a) \u0644\u0627\u0633\u062a\u062e\u0644\u0627\u0635 \u0627\u0633\u062a\u0646\u062a\u0627\u062c\u0627\u062a \u062d\u0648\u0644 \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u0623\u0643\u0628\u0631.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0644\u062b\u0629: \u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a<\/span><\/span><\/h4>\n<\/div>\n
\n
\u0647\u0630\u0647 \u0647\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0623\u0647\u0645\u064a\u0629\u060c \u062d\u064a\u062b \u064a\u062a\u0645 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0625\u0644\u0649 \u0644\u063a\u0629 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0645\u0641\u0647\u0648\u0645\u0629. \u064a\u062a\u0645 \u062a\u0642\u062f\u064a\u0645:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062c\u062f\u0627\u0648\u0644 \u0648\u0631\u0633\u0648\u0645 \u0628\u064a\u0627\u0646\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629:<\/span><\/span> \u064a\u062a\u0645 \u0625\u0639\u062f\u0627\u062f\u0647\u0627 \u0648\u0641\u0642\u0627\u064b \u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0646\u0634\u0631 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 (\u0645\u062b\u0644 APA).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u0641\u0633\u064a\u0631 \u062f\u0642\u064a\u0642 \u0644\u0644\u0645\u062e\u0631\u062c\u0627\u062a:<\/span><\/span> \u0634\u0631\u062d \u062f\u0644\u0627\u0644\u0629 \u0643\u0644 \u0627\u062e\u062a\u0628\u0627\u0631 \u0625\u062d\u0635\u0627\u0626\u064a\u060c \u0648\u0642\u064a\u0645\u0629 \u0627\u0644\u062f\u0644\u0627\u0644\u0629 (P-value)\u060c \u0648\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637 \u0648\u0627\u0644\u062a\u0623\u062b\u064a\u0631.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0631\u0628\u0637 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0628\u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a:<\/span><\/span> \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0627\u0644\u0648\u0627\u0636\u062d\u0629 \u0648\u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u0639\u0644\u0649 \u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\n
\n
<\/div>\n<\/div>\n<\/div>\n<\/div>\n
\n

3.2 \u0627\u0644\u062e\u0628\u0631\u0629 \u0641\u064a \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u062a\u0639\u062a\u0645\u062f \u062c\u0648\u062f\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0639\u0644\u0649 \u062e\u0628\u0631\u0629 \u0627\u0644\u0645\u062d\u0644\u0644 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0635\u062d\u064a\u062d\u0629. \u062a\u062a\u062e\u0635\u0635 <\/span><\/span>\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span> \u0641\u064a:<\/span><\/span><\/div>\n<\/div>\n
\n
\n
\n\n\n\n\n\n\n\n
\n
\u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a<\/span><\/span><\/div>\n<\/td>\n
\n
\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0631\u0626\u064a\u0633\u064a<\/span><\/span><\/div>\n<\/td>\n
\n
\u0627\u0644\u0645\u0632\u0627\u064a\u0627 \u0644\u0644\u0628\u0627\u062d\u062b<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n
\n
SPSS (Statistical Package for the Social Sciences)<\/span><\/span><\/div>\n<\/td>\n
\n
\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0648\u0635\u0641\u064a\u060c \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 (T-test, ANOVA, Regression).<\/span><\/span><\/div>\n<\/td>\n
\n
\u0633\u0647\u0644 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u060c \u0645\u0646\u0627\u0633\u0628 \u0644\u0645\u0639\u0638\u0645 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0641\u064a \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0648\u0627\u0644\u0625\u0646\u0633\u0627\u0646\u064a\u0629.<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n
\n
AMOS (Analysis of Moment Structures)<\/span><\/span><\/div>\n<\/td>\n
\n
\u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM) \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u0634\u062a\u0631\u0643 (Covariance-Based SEM).<\/span><\/span><\/div>\n<\/td>\n
\n
\u0645\u062b\u0627\u0644\u064a \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0646\u0638\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0648\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0633\u0628\u0628 \u0648\u0627\u0644\u0646\u062a\u064a\u062c\u0629.<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n
\n
SmartPLS<\/span><\/span><\/div>\n<\/td>\n
\n
\u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM) \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0631\u0628\u0639\u0627\u062a \u0627\u0644\u0635\u063a\u0631\u0649 \u0627\u0644\u062c\u0632\u0626\u064a\u0629 (Partial Least Squares SEM).<\/span><\/span><\/div>\n<\/td>\n
\n
\u0645\u0641\u064a\u062f \u0639\u0646\u062f \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0639\u064a\u0646\u0627\u062a \u0635\u063a\u064a\u0631\u0629 \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u062a\u0646\u0628\u0624\u064a\u0629 \u0645\u0639\u0642\u062f\u0629\u060c \u0648\u0634\u0627\u0626\u0639 \u0641\u064a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0648\u0627\u0644\u0623\u0639\u0645\u0627\u0644.<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n
\n
R \/ Python<\/span><\/span><\/div>\n<\/td>\n
\n
\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u060c \u0627\u0644\u062a\u0639\u0644\u0645 \u0627\u0644\u0622\u0644\u064a\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0636\u062e\u0645\u0629 (Big Data).<\/span><\/span><\/div>\n<\/td>\n
\n
\u064a\u0648\u0641\u0631 \u0645\u0631\u0648\u0646\u0629 \u0639\u0627\u0644\u064a\u0629 \u0648\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u062e\u0648\u0627\u0631\u0632\u0645\u064a\u0627\u062a \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u063a\u064a\u0631 \u062a\u0642\u0644\u064a\u062f\u064a\u0629.<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n
<\/div>\n<\/div>\n<\/div>\n
<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0631\u0627\u0628\u0639: \u0627\u0644\u062a\u0645\u064a\u0632 \u0627\u0644\u0625\u0642\u0644\u064a\u0645\u064a \u2013 \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629<\/span><\/span><\/h2>\n<\/div>\n
\n
\u062a\u062a\u0645\u064a\u0632 \u0627\u0644\u0628\u064a\u0626\u0629 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0641\u064a <\/span><\/span>\u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a<\/span><\/span> \u0648<\/span><\/span>\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629<\/span><\/span> \u0628\u062e\u0635\u0627\u0626\u0635 \u0641\u0631\u064a\u062f\u0629 \u062a\u062a\u0637\u0644\u0628 \u062e\u062f\u0645\u0627\u062a \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u0645\u062a\u062e\u0635\u0635\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

4.1 \u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a<\/span><\/span><\/h3>\n<\/div>\n
\n
\u062a\u0639\u062a\u0628\u0631 \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0645\u0631\u0643\u0632\u0627\u064b \u0639\u0627\u0644\u0645\u064a\u0627\u064b \u0644\u0644\u062a\u0639\u0644\u064a\u0645 \u0627\u0644\u0639\u0627\u0644\u064a\u060c \u0648\u062a\u0636\u0645 \u0641\u0631\u0648\u0639\u0627\u064b \u0644\u0623\u0631\u0642\u0649 \u0627\u0644\u062c\u0627\u0645\u0639\u0627\u062a \u0627\u0644\u062f\u0648\u0644\u064a\u0629. \u0647\u0630\u0627 \u064a\u062a\u0637\u0644\u0628:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0646\u0634\u0631 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629:<\/span><\/span> \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0646\u0634\u0631 \u0641\u064a \u0645\u062c\u0644\u0627\u062a \u0639\u0644\u0645\u064a\u0629 \u0645\u062d\u0643\u0645\u0629 \u0630\u0627\u062a \u0645\u0639\u0627\u0645\u0644 \u062a\u0623\u062b\u064a\u0631 \u0639\u0627\u0644\u064d.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062f\u0642\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629:<\/span><\/span> \u0627\u0644\u062a\u062f\u0642\u064a\u0642 \u0627\u0644\u0634\u062f\u064a\u062f \u0641\u064a \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0639\u064a\u0646\u0629\u060c \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0642\u064a\u0627\u0633\u060c \u0648\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0633\u0631\u0639\u0629 \u0641\u064a \u0627\u0644\u0625\u0646\u062c\u0627\u0632:<\/span><\/span> \u0646\u0638\u0631\u0627\u064b \u0644\u0636\u064a\u0642 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0645\u062a\u0627\u062d \u0644\u0644\u0628\u0627\u062d\u062b\u064a\u0646 \u0627\u0644\u0639\u0627\u0645\u0644\u064a\u0646\u060c \u0641\u0625\u0646 \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u062e\u062f\u0645\u0629 \u0628\u0633\u0631\u0639\u0629 \u0648\u0643\u0641\u0627\u0621\u0629 \u064a\u0639\u062f \u0639\u0627\u0645\u0644\u0627\u064b \u062d\u0627\u0633\u0645\u0627\u064b.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

4.2 \u062f\u0639\u0645 \u0631\u0624\u064a\u0629 2030 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span><\/h3>\n<\/div>\n
\n
\u062a\u0648\u0644\u064a \u0627\u0644\u0645\u0645\u0644\u0643\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u0623\u0647\u0645\u064a\u0629 \u0642\u0635\u0648\u0649 \u0644\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0644\u0645\u064a \u0643\u0631\u0643\u064a\u0632\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 <\/span><\/span>\u0631\u0624\u064a\u0629 2030<\/span><\/span>. \u0647\u0630\u0627 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u064a\u062a\u0637\u0644\u0628:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0623\u0628\u062d\u0627\u062b \u062a\u0637\u0628\u064a\u0642\u064a\u0629 \u0630\u0627\u062a \u0635\u0644\u0629:<\/span><\/span> \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u064a\u062f\u0639\u0645 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u062a\u0639\u0644\u0642\u0629 \u0628\u0627\u0644\u062a\u0646\u0645\u064a\u0629 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629\u060c \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627\u060c \u0648\u0627\u0644\u0637\u0627\u0642\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062d\u0643\u0648\u0645\u064a\u0629 \u0648\u0627\u0644\u0642\u0637\u0627\u0639 \u0627\u0644\u062e\u0627\u0635:<\/span><\/span> \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u062a\u062d\u0644\u064a\u0644 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0628\u064a\u0627\u0646\u0627\u062a \u0643\u0628\u064a\u0631\u0629 \u0648\u0645\u0639\u0642\u062f\u0629 \u0645\u0646 \u0645\u0635\u0627\u062f\u0631 \u0631\u0633\u0645\u064a\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0639\u0645\u0644\u064a \u0644\u0644\u0646\u062a\u0627\u0626\u062c:<\/span><\/span> \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0625\u0644\u0649 \u062a\u0648\u0635\u064a\u0627\u062a \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0637\u0628\u064a\u0642 \u0639\u0644\u0649 \u0623\u0631\u0636 \u0627\u0644\u0648\u0627\u0642\u0639 \u0644\u062f\u0639\u0645 \u0635\u0646\u0627\u0639 \u0627\u0644\u0642\u0631\u0627\u0631.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

4.3 \u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0648\u0627\u0644\u0633\u0631\u064a\u0629: \u0636\u0645\u0627\u0646\u0627\u062a \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629\u060c \u062a\u0639\u062f <\/span><\/span>\u0627\u0644\u0633\u0631\u064a\u0629<\/span><\/span> \u0648<\/span><\/span>\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629<\/span><\/span> \u0645\u0646 \u0623\u0647\u0645 \u0627\u0644\u0639\u0648\u0627\u0645\u0644. \u062a\u0644\u062a\u0632\u0645 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0628\u0645\u0627 \u064a\u0644\u064a:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0633\u0631\u064a\u0629 \u0627\u0644\u062a\u0627\u0645\u0629:<\/span><\/span> \u0636\u0645\u0627\u0646 \u0639\u062f\u0645 \u0645\u0634\u0627\u0631\u0643\u0629 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0623\u0648 \u0646\u062a\u0627\u0626\u062c\u0647 \u0645\u0639 \u0623\u064a \u0637\u0631\u0641 \u062b\u0627\u0644\u062b.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629:<\/span><\/span> \u064a\u062a\u0645 \u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0645\u0646 \u0642\u0628\u0644 \u0645\u062a\u062e\u0635\u0635\u064a\u0646 \u064a\u062d\u0645\u0644\u0648\u0646 \u062f\u0631\u062c\u0627\u062a \u0639\u0644\u0645\u064a\u0629 \u0639\u0644\u064a\u0627 \u0644\u0636\u0645\u0627\u0646 \u062e\u0644\u0648\u0647 \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062f\u0639\u0645 \u0627\u0644\u0645\u0633\u062a\u0645\u0631:<\/span><\/span> \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u062f\u0639\u0645 \u0644\u0644\u0628\u0627\u062d\u062b \u062d\u062a\u0649 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629\u060c \u0648\u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a \u0644\u062c\u0646\u0629 \u0627\u0644\u0625\u0634\u0631\u0627\u0641.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\n
<\/div>\n<\/div>\n<\/div>\n
<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0633\u0627\u062f\u0633: \u062a\u0641\u0635\u064a\u0644 \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 (\u062a\u0639\u0645\u064a\u0642 \u0627\u0644\u0645\u062d\u062a\u0648\u0649)<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0639\u0645\u0642 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u060c \u064a\u062c\u0628 \u062a\u0641\u0635\u064a\u0644 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0645 \u0630\u0643\u0631\u0647\u0627 \u0633\u0627\u0628\u0642\u0627\u064b.<\/span><\/span><\/div>\n<\/div>\n
\n

6.1 \u0628\u0631\u0646\u0627\u0645\u062c SPSS: \u0627\u0644\u0623\u0633\u0627\u0633 \u0627\u0644\u0630\u064a \u0644\u0627 \u063a\u0646\u0649 \u0639\u0646\u0647<\/span><\/span><\/h3>\n<\/div>\n
\n
SPSS<\/span><\/span> (Statistical Package for the Social Sciences) \u0647\u0648 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0627\u0644\u0623\u0643\u062b\u0631 \u0634\u064a\u0648\u0639\u0627\u064b \u0641\u064a \u0627\u0644\u0623\u0648\u0633\u0627\u0637 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0627\u062a:<\/span><\/span> \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u0648\u0635\u0641\u064a\u060c \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 (T-test, ANOVA)\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637 \u0648\u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u062e\u0637\u064a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629:<\/span><\/span> \u0648\u0627\u062c\u0647\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0633\u0647\u0644\u0629\u060c \u0642\u062f\u0631\u0629 \u0639\u0627\u0644\u064a\u0629 \u0639\u0644\u0649 \u062a\u0646\u0638\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0625\u062f\u0627\u0631\u062a\u0647\u0627.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0642\u062f\u0645\u0629:<\/span><\/span> \u062a\u0648\u0641\u064a\u0631 \u062a\u062d\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 SPSS\u060c \u0645\u0639 \u0625\u062e\u0631\u0627\u062c \u0627\u0644\u062c\u062f\u0627\u0648\u0644 \u0648\u0627\u0644\u0631\u0633\u0648\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u064a\u0629 \u0628\u0635\u064a\u063a\u0629 \u062c\u0627\u0647\u0632\u0629 \u0644\u0644\u0631\u0633\u0627\u0644\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

6.2 \u0628\u0631\u0646\u0627\u0645\u062c AMOS: \u0625\u062a\u0642\u0627\u0646 \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM)<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0639\u0646\u062f\u0645\u0627 \u062a\u0635\u0628\u062d \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0645\u0639\u0642\u062f\u0629\u060c \u064a\u0635\u0628\u062d <\/span><\/span>AMOS<\/span><\/span> \u0647\u0648 \u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0645\u062b\u0644.<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0627\u062a:<\/span><\/span> \u0627\u062e\u062a\u0628\u0627\u0631 \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0642\u064a\u0627\u0633 (Measurement Models) \u0648\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (Structural Models)\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0633\u0627\u0631.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629:<\/span><\/span> \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0643\u0627\u0645\u0646\u0629 (Latent Variables) \u0648\u062a\u0642\u062f\u064a\u0645 \u062a\u0645\u062b\u064a\u0644 \u0631\u0633\u0648\u0645\u064a \u0648\u0627\u0636\u062d \u0644\u0644\u0646\u0645\u0648\u0630\u062c.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0642\u062f\u0645\u0629:<\/span><\/span> \u0628\u0646\u0627\u0621 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u060c \u062a\u0642\u064a\u064a\u0645 \u0645\u0644\u0627\u0621\u0645\u0629 \u0627\u0644\u0646\u0645\u0648\u0630\u062c (Model Fit)\u060c \u0648\u062a\u0641\u0633\u064a\u0631 \u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u0627\u0631.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

6.3 \u0628\u0631\u0646\u0627\u0645\u062c SmartPLS: \u062d\u0644\u0648\u0644 \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
SmartPLS<\/span><\/span> \u0647\u0648 \u0628\u0631\u0646\u0627\u0645\u062c \u0645\u062a\u062e\u0635\u0635 \u0641\u064a \u0646\u0645\u0630\u062c\u0629 \u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0646\u0647\u062c\u064a\u0629 \u0627\u0644\u0645\u0631\u0628\u0639\u0627\u062a \u0627\u0644\u0635\u063a\u0631\u0649 \u0627\u0644\u062c\u0632\u0626\u064a\u0629 (PLS-SEM)\u060c \u0648\u0647\u0648 \u064a\u0643\u062a\u0633\u0628 \u0634\u0639\u0628\u064a\u0629 \u0645\u062a\u0632\u0627\u064a\u062f\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0627\u062a:<\/span><\/span> \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629\u060c \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0630\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0645\u062a\u0639\u062f\u062f\u0629\u060c \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u064a \u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0639\u064a\u0646\u0627\u062a \u0635\u063a\u064a\u0631\u0629 \u0623\u0648 \u0628\u064a\u0627\u0646\u0627\u062a \u063a\u064a\u0631 \u0637\u0628\u064a\u0639\u064a\u0629 \u0627\u0644\u062a\u0648\u0632\u064a\u0639.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629:<\/span><\/span> \u0644\u0627 \u064a\u062a\u0637\u0644\u0628 \u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0635\u0627\u0631\u0645\u0629 \u062d\u0648\u0644 \u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0641\u0639\u0627\u0644 \u0641\u064a \u0627\u0644\u062a\u0646\u0628\u0624.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0642\u062f\u0645\u0629:<\/span><\/span> \u062a\u062d\u0644\u064a\u0644 PLS-SEM\u060c \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0648\u0627\u0644\u0635\u0644\u0627\u062d\u064a\u0629\u060c \u0648\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0648\u0627\u0644\u0623\u062f\u0627\u0621 (Importance-Performance Map Analysis).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\n
<\/div>\n<\/div>\n<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0633\u0627\u0628\u0639: \u062f\u0644\u064a\u0644 \u0627\u0644\u0628\u0627\u062d\u062b \u2013 \u0643\u064a\u0641 \u062a\u0636\u0645\u0646 \u062f\u0642\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0631\u0633\u0627\u0644\u062a\u0643\u061f<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0642\u0635\u0649 \u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u060c \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0628\u0627\u062d\u062b \u0627\u062a\u0628\u0627\u0639 \u062e\u0637\u0648\u0627\u062a \u0645\u0646\u0647\u062c\u064a\u0629:<\/span><\/span><\/div>\n<\/div>\n
\n

7.1 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0645\u0633\u0628\u0642 \u0644\u0644\u0645\u0646\u0647\u062c\u064a\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u064a\u062c\u0628 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629 \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629 \u0641\u064a <\/span><\/span>\u062e\u0637\u0629 \u0627\u0644\u0628\u062d\u062b (Research Proposal)<\/span><\/span>. \u0644\u0627 \u062a\u0646\u062a\u0638\u0631 \u062d\u062a\u0649 \u0645\u0631\u062d\u0644\u0629 \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u062a\u0641\u0643\u0631 \u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644.<\/span><\/span><\/div>\n<\/div>\n
\n

7.2 \u062c\u0648\u062f\u0629 \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0627 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0639\u0648\u0636 \u0639\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u0636\u0639\u064a\u0641\u0629. \u064a\u062c\u0628 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0635\u0644\u0627\u062d\u064a\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0642\u064a\u0627\u0633:<\/span><\/span> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a \u0623\u0648 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0642\u062f \u062a\u0645 \u0627\u062e\u062a\u0628\u0627\u0631\u0647\u0627 \u0645\u0633\u0628\u0642\u0627\u064b.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062d\u062c\u0645 \u0627\u0644\u0639\u064a\u0646\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628:<\/span><\/span> \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u062d\u062c\u0645 \u0627\u0644\u0639\u064a\u0646\u0629 \u0643\u0627\u0641\u064a\u0627\u064b \u0644\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

7.3 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0641\u0639\u0627\u0644 \u0645\u0639 \u0627\u0644\u0645\u062d\u0644\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a<\/span><\/span><\/h3>\n<\/div>\n
\n
\u064a\u062c\u0628 \u062a\u0632\u0648\u064a\u062f \u0627\u0644\u0645\u062d\u0644\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0628\u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0636\u0631\u0648\u0631\u064a\u0629:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062e\u0637\u0629 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a \u0644\u0644\u0631\u0633\u0627\u0644\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u0641\u064a \u0635\u064a\u063a\u0629 \u0645\u0646\u0638\u0645\u0629 (\u0645\u062b\u0644 Excel \u0623\u0648 SPSS).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\n
<\/div>\n<\/div>\n<\/div>\n
\n

\u0634\u0631\u064a\u0643\u0643 \u0646\u062d\u0648 \u0627\u0644\u062a\u0645\u064a\u0632 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0625\u0646 \u0627\u0644\u0646\u062c\u0627\u062d \u0641\u064a \u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0623\u0648 \u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647 \u064a\u062a\u0637\u0644\u0628 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0645\u062c\u0631\u062f \u062c\u0647\u062f\u061b \u0625\u0646\u0647 \u064a\u062a\u0637\u0644\u0628 <\/span><\/span>\u062f\u0642\u0629<\/span><\/span> \u0648<\/span><\/span>\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629<\/span><\/span> \u0641\u064a \u0643\u0644 \u0645\u0631\u062d\u0644\u0629\u060c \u062e\u0627\u0635\u0629 \u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a. \u0625\u0646 \u0627\u0644\u0634\u0631\u0627\u0643\u0629 \u0645\u0639 <\/span><\/span>\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span> \u062a\u0636\u0645\u0646 \u0644\u0643 \u062a\u062d\u0648\u064a\u0644 \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u0625\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0639\u0644\u0645\u064a\u0629 \u0645\u0648\u062b\u0648\u0642\u0629 \u0648\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0646\u0634\u0631.<\/span><\/span><\/div>\n<\/div>\n
\n
\u0646\u062d\u0646 \u0646\u0644\u062a\u0632\u0645 \u0628\u062a\u0642\u062f\u064a\u0645 \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u064a\u062a\u062c\u0627\u0648\u0632 \u0645\u062c\u0631\u062f \u0625\u062e\u0631\u0627\u062c \u0627\u0644\u0623\u0631\u0642\u0627\u0645\u060c \u0628\u0644 \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 <\/span><\/span>\u0627\u0644\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0639\u0645\u064a\u0642<\/span><\/span> \u0648<\/span><\/span>\u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0645\u0646\u0647\u062c\u064a<\/span><\/span> \u0627\u0644\u0630\u064a \u064a\u062b\u0631\u064a \u0631\u0633\u0627\u0644\u062a\u0643 \u0648\u064a\u0636\u0645\u0646 \u0644\u0643 \u0627\u0644\u062a\u0645\u064a\u0632 \u0641\u064a \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n
\u0644\u0627 \u062a\u062f\u0639 \u062a\u0639\u0642\u064a\u062f\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u062a\u0639\u064a\u0642 \u0645\u0633\u064a\u0631\u062a\u0643 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n
\u0644\u0644\u062a\u0648\u0627\u0635\u0644 \u0648\u0627\u0644\u0627\u0633\u062a\u0641\u0633\u0627\u0631 \u0639\u0646 \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629:<\/span><\/span><\/div>\n<\/div>\n
\n
\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span><\/p>\n
<\/div>\n

\u0647\u0627\u062a\u0641:<\/span><\/span> 01027550208<\/span><\/span><\/div>\n<\/div>\n

\n
\n
<\/div>\n<\/div>\n<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062b\u0627\u0645\u0646: \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u0641\u0646\u064a\u0629 \u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062f\u0642\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0637\u0644\u0628\u0647\u0627 \u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0648\u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647\u060c \u0644\u0627 \u0628\u062f \u0645\u0646 \u0627\u0644\u062a\u0639\u0645\u0642 \u0641\u064a \u0627\u0644\u062c\u0648\u0627\u0646\u0628 \u0627\u0644\u0641\u0646\u064a\u0629 \u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a. \u0647\u0630\u0647 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0647\u064a \u0645\u0627 \u064a\u0645\u064a\u0632 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0639\u0646 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0633\u0637\u062d\u064a.<\/span><\/span><\/div>\n<\/div>\n
\n

8.1 \u062a\u0646\u0638\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0625\u0639\u062f\u0627\u062f\u0647\u0627: \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0646\u062d\u0648 \u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u062a\u0639\u062f \u062c\u0648\u062f\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u062f\u062e\u0644\u0629 \u0647\u064a \u0627\u0644\u0639\u0627\u0645\u0644 \u0627\u0644\u062d\u0627\u0633\u0645 \u0641\u064a \u062c\u0648\u062f\u0629 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0633\u062a\u062e\u0644\u0635\u0629. \u0644\u0627 \u064a\u0645\u0643\u0646 \u0644\u0623\u064a \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u0645\u062a\u0642\u062f\u0645 \u0623\u0646 \u064a\u0639\u0648\u0636 \u0639\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u063a\u064a\u0631 \u0646\u0638\u064a\u0641\u0629 \u0623\u0648 \u063a\u064a\u0631 \u0645\u0646\u0638\u0645\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

8.1.1 \u0641\u062d\u0635 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0634\u0627\u0630\u0629 (Outliers)<\/span><\/span><\/h4>\n<\/div>\n
\n
\u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0634\u0627\u0630\u0629 \u0647\u064a \u0646\u0642\u0627\u0637 \u0628\u064a\u0627\u0646\u0627\u062a \u062a\u0628\u062a\u0639\u062f \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0646 \u0628\u0642\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u062d\u0631\u064a\u0641 \u0643\u0628\u064a\u0631 \u0641\u064a \u0627\u0644\u0645\u062a\u0648\u0633\u0637\u0627\u062a \u0648\u0627\u0644\u0627\u0646\u062d\u0631\u0627\u0641\u0627\u062a \u0627\u0644\u0645\u0639\u064a\u0627\u0631\u064a\u0629\u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a. \u064a\u0642\u0648\u0645 \u0627\u0644\u062e\u0628\u0631\u0627\u0621 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0648\u0646 \u0628\u062a\u062d\u062f\u064a\u062f \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0645 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0637\u0631\u0642 \u0645\u062b\u0644:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0645\u062e\u0637\u0637 \u0627\u0644\u0635\u0646\u062f\u0648\u0642 (Box Plot):<\/span><\/span> \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u062a\u0642\u0639 \u062e\u0627\u0631\u062c \u0627\u0644\u062d\u062f\u0648\u062f \u0627\u0644\u0639\u0644\u064a\u0627 \u0648\u0627\u0644\u062f\u0646\u064a\u0627.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0645\u0639\u064a\u0627\u0631 \u0627\u0644\u0627\u0646\u062d\u0631\u0627\u0641 \u0627\u0644\u0645\u0639\u064a\u0627\u0631\u064a (Standard Deviation Criterion):<\/span><\/span> \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u062a\u0628\u062a\u0639\u062f \u0628\u0623\u0643\u062b\u0631 \u0645\u0646 3 \u0627\u0646\u062d\u0631\u0627\u0641\u0627\u062a \u0645\u0639\u064a\u0627\u0631\u064a\u0629 \u0639\u0646 \u0627\u0644\u0645\u062a\u0648\u0633\u0637.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u064a\u062a\u0645 \u0628\u0639\u062f \u0630\u0644\u0643 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631 \u0645\u0633\u062a\u0646\u064a\u0631 \u0628\u0634\u0623\u0646 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0645\u060c \u0633\u0648\u0627\u0621 \u0628\u0627\u0633\u062a\u0628\u0639\u0627\u062f\u0647\u0627 (\u0645\u0639 \u062a\u0628\u0631\u064a\u0631 \u0645\u0646\u0647\u062c\u064a) \u0623\u0648 \u062a\u062d\u0648\u064a\u0644\u0647\u0627 \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u064b.<\/span><\/span><\/div>\n<\/div>\n
\n

8.1.2 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 (Missing Data)<\/span><\/span><\/h4>\n<\/div>\n
\n
\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 \u0634\u0627\u0626\u0639\u0629 \u0641\u064a \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629\u060c \u0648\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639\u0647\u0627 \u0628\u0634\u0643\u0644 \u063a\u064a\u0631 \u0635\u062d\u064a\u062d \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u062d\u064a\u0632 \u0641\u064a \u0627\u0644\u0646\u062a\u0627\u0626\u062c. \u064a\u062a\u0645 \u062a\u0635\u0646\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 (\u0645\u062b\u0644 \u0645\u0641\u0642\u0648\u062f\u0629 \u0639\u0634\u0648\u0627\u0626\u064a\u0627\u064b \u0628\u0627\u0644\u0643\u0627\u0645\u0644 MCAR\u060c \u0623\u0648 \u0645\u0641\u0642\u0648\u062f\u0629 \u0639\u0634\u0648\u0627\u0626\u064a\u0627\u064b MAR) \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u0639\u0648\u064a\u0636 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0627\u0633\u062a\u0628\u0639\u0627\u062f (Listwise Deletion):<\/span><\/span> \u0627\u0633\u062a\u0628\u0639\u0627\u062f \u0627\u0644\u062d\u0627\u0644\u0629 \u0628\u0627\u0644\u0643\u0627\u0645\u0644 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u0623\u064a \u0642\u064a\u0645\u0629 \u0645\u0641\u0642\u0648\u062f\u0629 (\u0645\u0646\u0627\u0633\u0628 \u0641\u0642\u0637 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0641\u0642\u0648\u062f \u0642\u0644\u064a\u0644\u0629 \u062c\u062f\u0627\u064b).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u0639\u0648\u064a\u0636 \u0628\u0627\u0644\u0645\u062a\u0648\u0633\u0637 (Mean Imputation):<\/span><\/span> \u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 \u0628\u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0645\u062a\u063a\u064a\u0631 (\u0637\u0631\u064a\u0642\u0629 \u0628\u0633\u064a\u0637\u0629 \u0644\u0643\u0646\u0647\u0627 \u0642\u062f \u062a\u0642\u0644\u0644 \u0645\u0646 \u0627\u0644\u062a\u0628\u0627\u064a\u0646).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u0639\u0648\u064a\u0636 \u0627\u0644\u0645\u062a\u0639\u062f\u062f (Multiple Imputation):<\/span><\/span> \u0648\u0647\u064a \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u062a\u0642\u062f\u0645\u0627\u064b\u060c \u062d\u064a\u062b \u064a\u062a\u0645 \u0625\u0646\u0634\u0627\u0621 \u0639\u062f\u0629 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0628\u064a\u0627\u0646\u0627\u062a \u0643\u0627\u0645\u0644\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062a\u0642\u062f\u064a\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629\u060c \u062b\u0645 \u064a\u062a\u0645 \u062f\u0645\u062c \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062a\u062d\u0644\u064a\u0644.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

8.1.3 \u0641\u062d\u0635 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 (Assumptions Testing)<\/span><\/span><\/h4>\n<\/div>\n
\n
\u0642\u0628\u0644 \u062a\u0637\u0628\u064a\u0642 \u0623\u064a \u0627\u062e\u062a\u0628\u0627\u0631 \u0628\u0627\u0631\u0627\u0645\u062a\u0631\u064a (\u0645\u062b\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0623\u0648 \u0627\u062e\u062a\u0628\u0627\u0631 \u062a)\u060c \u064a\u062c\u0628 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0627\u0633\u062a\u064a\u0641\u0627\u0621 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629\u060c \u0648\u0623\u0647\u0645\u0647\u0627:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a (Normality):<\/span><\/span> \u0627\u062e\u062a\u0628\u0627\u0631 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0645\u062b\u0644 <\/span><\/span>\u0643\u0648\u0644\u0645\u0648\u062c\u0648\u0631\u0648\u0641-\u0633\u0645\u064a\u0631\u0646\u0648\u0641<\/span><\/span> \u0623\u0648 <\/span><\/span>\u0634\u0627\u0641\u064a\u0631\u0648-\u0648\u064a\u0644\u0643<\/span><\/span>.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u062c\u0627\u0646\u0633 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 (Homogeneity of Variance):<\/span><\/span> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u062a\u0627\u0628\u0639 \u0645\u062a\u0633\u0627\u0648\u064d \u0639\u0628\u0631 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0644\u060c \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631 <\/span><\/span>\u0644\u064a\u0641\u064a\u0646 (Levene’s Test)<\/span><\/span>.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062e\u0637\u064a\u0629 (Linearity):<\/span><\/span> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0648\u062c\u0648\u062f \u0639\u0644\u0627\u0642\u0629 \u062e\u0637\u064a\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0641\u064a \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

8.2 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f (Multiple Regression Analysis): \u0627\u0644\u062a\u0646\u0628\u0624 \u0648\u0641\u0647\u0645 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a<\/span><\/span><\/h3>\n<\/div>\n
\n
\u064a\u0639\u062f \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f \u0645\u0646 \u0623\u0642\u0648\u0649 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0644\u0641\u0647\u0645 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0648\u0627\u0644\u062a\u0646\u0628\u0624 \u0628\u0647\u0627.<\/span><\/span><\/div>\n<\/div>\n
\n

8.2.1 \u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629<\/span><\/span><\/h4>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0644\u0648\u062c\u0633\u062a\u064a (Logistic Regression):<\/span><\/span> \u064a\u0633\u062a\u062e\u062f\u0645 \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u062a\u0627\u0628\u0639 \u062b\u0646\u0627\u0626\u064a\u0627\u064b (\u0645\u062b\u0644: \u0646\u0639\u0645\/\u0644\u0627\u060c \u0646\u0627\u062c\u062d\/\u0631\u0627\u0633\u0628).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u0633\u0627\u0631 (Path Analysis):<\/span><\/span> \u0648\u0647\u0648 \u0634\u0643\u0644 \u0645\u0628\u0633\u0637 \u0645\u0646 \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629\u060c \u064a\u0633\u062a\u062e\u062f\u0645 \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0633\u0628\u0628\u064a\u0629 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u0648\u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0647\u0631\u0645\u064a (Hierarchical Regression):<\/span><\/span> \u064a\u0633\u062a\u062e\u062f\u0645 \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u062a\u0641\u0633\u064a\u0631\u064a\u0629 \u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0642\u0644\u0629 \u0628\u0639\u062f \u0627\u0644\u062a\u062d\u0643\u0645 \u0641\u064a \u062a\u0623\u062b\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0623\u062e\u0631\u0649.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

8.2.2 \u062a\u0641\u0633\u064a\u0631 \u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631<\/span><\/span><\/h4>\n<\/div>\n
\n
\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0644\u0627 \u062a\u0642\u062a\u0635\u0631 \u0639\u0644\u0649 \u0625\u062e\u0631\u0627\u062c \u0642\u064a\u0645\u0629 <\/span><\/span>R-squared<\/span><\/span> (\u0627\u0644\u062a\u064a \u062a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0646\u0633\u0628\u0629 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u0641\u0633\u0631)\u060c \u0628\u0644 \u062a\u062a\u0636\u0645\u0646 \u062a\u0641\u0633\u064a\u0631\u0627\u064b \u062f\u0642\u064a\u0642\u0627\u064b \u0644\u0640 <\/span><\/span>\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0628\u064a\u062a\u0627 (Beta Coefficients)<\/span><\/span>\u060c \u0648\u0627\u0644\u062a\u064a \u062a\u0648\u0636\u062d:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u062a\u062c\u0627\u0647 \u0627\u0644\u0639\u0644\u0627\u0642\u0629:<\/span><\/span> \u0647\u0644 \u0647\u064a \u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0623\u0645 \u0633\u0644\u0628\u064a\u0629\u061f<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0642\u0648\u0629 \u0627\u0644\u0639\u0644\u0627\u0642\u0629:<\/span><\/span> \u0645\u0627 \u0647\u0648 \u062d\u062c\u0645 \u0627\u0644\u062a\u063a\u064a\u0631 \u0641\u064a \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u062a\u0627\u0628\u0639 \u0645\u0642\u0627\u0628\u0644 \u0648\u062d\u062f\u0629 \u0648\u0627\u062d\u062f\u0629 \u0645\u0646 \u0627\u0644\u062a\u063a\u064a\u0631 \u0641\u064a \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0644\u061f<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062f\u0644\u0627\u0644\u0629 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629:<\/span><\/span> \u0647\u0644 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0630\u0627\u062a \u062f\u0644\u0627\u0644\u0629 \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0639\u0646\u062f \u0645\u0633\u062a\u0648\u0649 \u0645\u0639\u064a\u0646 (\u0639\u0627\u062f\u0629 0.05)\u061f<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

8.3 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 (ANOVA): \u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0628\u0641\u0639\u0627\u0644\u064a\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u064a\u0633\u062a\u062e\u062f\u0645 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 (Analysis of Variance) \u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0645\u062a\u0648\u0633\u0637\u0627\u062a \u062b\u0644\u0627\u062b \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0623\u0648 \u0623\u0643\u062b\u0631. \u0648\u0647\u0648 \u0623\u062f\u0627\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0641\u064a \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a\u0629 \u0648\u0634\u0628\u0647 \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

8.3.1 \u0623\u0646\u0648\u0627\u0639 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646<\/span><\/span><\/h4>\n<\/div>\n
\n
\u2022<\/span><\/span>ANOVA \u0623\u062d\u0627\u062f\u064a \u0627\u0644\u0627\u062a\u062c\u0627\u0647 (One-Way ANOVA):<\/span><\/span> \u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0645\u062a\u0648\u0633\u0637\u0627\u062a \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u062a\u063a\u064a\u0631 \u0645\u0633\u062a\u0642\u0644 \u0648\u0627\u062d\u062f.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>ANOVA \u062b\u0646\u0627\u0626\u064a \u0627\u0644\u0627\u062a\u062c\u0627\u0647 (Two-Way ANOVA):<\/span><\/span> \u0644\u062f\u0631\u0627\u0633\u0629 \u062a\u0623\u062b\u064a\u0631 \u0645\u062a\u063a\u064a\u0631\u064a\u0646 \u0645\u0633\u062a\u0642\u0644\u064a\u0646 \u0648\u062a\u0641\u0627\u0639\u0644\u0647\u0645\u0627 \u0639\u0644\u0649 \u0645\u062a\u063a\u064a\u0631 \u062a\u0627\u0628\u0639 \u0648\u0627\u062d\u062f.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>MANOVA (Multivariate Analysis of Variance):<\/span><\/span> \u064a\u0633\u062a\u062e\u062f\u0645 \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0645\u062a\u063a\u064a\u0631 \u062a\u0627\u0628\u0639 \u0648\u0627\u062d\u062f\u060c \u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0628\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0641\u0631\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u062a\u0627\u0628\u0639\u0629 \u0641\u064a \u0648\u0642\u062a \u0648\u0627\u062d\u062f.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

8.3.2 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0627\u062a \u0627\u0644\u0628\u0639\u062f\u064a\u0629 (Post-Hoc Tests)<\/span><\/span><\/h4>\n<\/div>\n
\n
\u0625\u0630\u0627 \u0623\u0638\u0647\u0631 \u062a\u062d\u0644\u064a\u0644 ANOVA \u0648\u062c\u0648\u062f \u0641\u0631\u0642 \u062f\u0627\u0644 \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u064b \u0628\u064a\u0646 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a\u060c \u0641\u0625\u0646 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0628\u0639\u062f\u064a\u0629 (\u0645\u062b\u0644 <\/span><\/span>Tukey<\/span><\/span> \u0623\u0648 <\/span><\/span>Scheff\u00e9<\/span><\/span>) \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u064a \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u062a\u062d\u062f\u064a\u062f\u0627\u064b \u062a\u062e\u062a\u0644\u0641 \u0639\u0646 \u0627\u0644\u0623\u062e\u0631\u0649. \u0647\u0630\u0627 \u0627\u0644\u062a\u0641\u0635\u064a\u0644 \u0647\u0648 \u0645\u0627 \u064a\u0636\u064a\u0641 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0644\u0644\u062a\u062d\u0644\u064a\u0644.<\/span><\/span><\/div>\n<\/div>\n
\n
\n
<\/div>\n<\/div>\n<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062a\u0627\u0633\u0639: \u062f\u0648\u0631 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0641\u064a \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u062a\u062e\u0635\u0635\u0627\u062a \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0625\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0627 \u062a\u0642\u062a\u0635\u0631 \u0639\u0644\u0649 \u062a\u062e\u0635\u0635 \u0648\u0627\u062d\u062f\u060c \u0628\u0644 \u0647\u064a \u0636\u0631\u0648\u0631\u0629 \u0639\u0627\u0628\u0631\u0629 \u0644\u0644\u062a\u062e\u0635\u0635\u0627\u062a\u060c \u0648\u062a\u062a\u0637\u0644\u0628 \u0643\u0644 \u0645\u0646\u0647\u0627 \u0623\u062f\u0648\u0627\u062a \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0645\u062e\u062a\u0644\u0641\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

9.1 \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0625\u062f\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u0645\u0627\u0644\u064a\u0629 (Business and Finance)<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0641\u064a \u062a\u062e\u0635\u0635\u0627\u062a \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0648\u0627\u0644\u0623\u0639\u0645\u0627\u0644\u060c \u064a\u062a\u0645 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0640:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0633\u0648\u0642:<\/span><\/span> \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631\u0629 \u0641\u064a \u0637\u0644\u0628 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0623\u0648 \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0623\u0633\u0647\u0645.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0628\u0634\u0631\u064a\u0629:<\/span><\/span> \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u0628\u0639\u0627\u062f \u0627\u0644\u0631\u0636\u0627 \u0627\u0644\u0648\u0638\u064a\u0641\u064a \u0623\u0648 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM):<\/span><\/span> \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0646\u0638\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0641\u064a \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0623\u0648 \u062a\u0628\u0646\u064a \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u0645\u062b\u0627\u0644 \u062a\u0637\u0628\u064a\u0642\u064a:<\/span><\/span> \u0642\u062f \u064a\u0633\u062a\u062e\u062f\u0645 \u0628\u0627\u062d\u062b \u0641\u064a \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 <\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0633\u0644\u0627\u0633\u0644 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 (Time Series Analysis)<\/span><\/span> \u0644\u0644\u062a\u0646\u0628\u0624 \u0628\u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0646\u0641\u0637 \u0641\u064a \u0636\u0648\u0621 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629 \u0627\u0644\u0643\u0644\u064a\u0629\u060c \u0648\u0647\u0648 \u062a\u062d\u0644\u064a\u0644 \u064a\u062a\u0637\u0644\u0628 \u062e\u0628\u0631\u0629 \u0645\u062a\u062e\u0635\u0635\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

9.2 \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0629 \u0648\u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 (Education and Social Sciences)<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u062a\u062e\u0635\u0635\u0627\u062a\u060c \u064a\u0631\u0643\u0632 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0639\u0644\u0649 \u0642\u064a\u0627\u0633 \u0627\u0644\u0638\u0648\u0627\u0647\u0631 \u063a\u064a\u0631 \u0627\u0644\u0645\u0644\u0645\u0648\u0633\u0629 (\u0645\u062b\u0644 \u0627\u0644\u0630\u0643\u0627\u0621\u060c \u0627\u0644\u0642\u0644\u0642\u060c \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a).<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0641\u0642\u0631\u0627\u062a (Item Analysis):<\/span><\/span> \u0644\u062a\u0642\u064a\u064a\u0645 \u062c\u0648\u062f\u0629 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0642\u064a\u0627\u0633 (\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u062a\u0643\u0631\u0631 (Repeated Measures ANOVA):<\/span><\/span> \u0644\u062f\u0631\u0627\u0633\u0629 \u062a\u0623\u062b\u064a\u0631 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u062f\u0631\u064a\u0628\u064a \u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0627\u062d\u062f\u0629 \u062a\u0645 \u0642\u064a\u0627\u0633\u0647\u0627 \u0642\u0628\u0644 \u0648\u0628\u0639\u062f \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0646\u0648\u0639\u064a \u0627\u0644\u0643\u0645\u064a (Mixed Methods Analysis):<\/span><\/span> \u062f\u0645\u062c \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0645\u0639 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0643\u0645\u064a\u0629 \u0644\u062a\u0642\u062f\u064a\u0645 \u0635\u0648\u0631\u0629 \u0634\u0627\u0645\u0644\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u0645\u062b\u0627\u0644 \u062a\u0637\u0628\u064a\u0642\u064a:<\/span><\/span> \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 <\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0644\u0648\u062c\u0633\u062a\u064a<\/span><\/span> \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u064a \u062a\u0632\u064a\u062f \u0645\u0646 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u062a\u0633\u0631\u0628 \u0627\u0644\u0637\u0644\u0627\u0628 \u0645\u0646 \u0627\u0644\u062a\u0639\u0644\u064a\u0645 \u0627\u0644\u0639\u0627\u0644\u064a \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a.<\/span><\/span><\/div>\n<\/div>\n
\n

9.3 \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0635\u062d\u064a\u0629 \u0648\u0627\u0644\u0637\u0628\u064a\u0629 (Health and Medical Sciences)<\/span><\/span><\/h3>\n<\/div>\n
\n
\u062a\u0639\u062a\u0645\u062f \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0637\u0628\u064a\u0629 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u062d\u064a\u0648\u064a (Biostatistics) \u0644\u0636\u0645\u0627\u0646 \u0633\u0644\u0627\u0645\u0629 \u0648\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u062c\u0627\u062a.<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u0642\u0627\u0621 (Survival Analysis):<\/span><\/span> \u0644\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u062f\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u062d\u062a\u0649 \u0648\u0642\u0648\u0639 \u062d\u062f\u062b \u0645\u0639\u064a\u0646 (\u0645\u062b\u0644 \u0627\u0644\u0648\u0641\u0627\u0629 \u0623\u0648 \u0627\u0644\u0627\u0646\u062a\u0643\u0627\u0633).<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0634\u062e\u064a\u0635 (Diagnostic Tests):<\/span><\/span> \u062d\u0633\u0627\u0628 \u0627\u0644\u062d\u0633\u0627\u0633\u064a\u0629 (Sensitivity) \u0648\u0627\u0644\u0646\u0648\u0639\u064a\u0629 (Specificity) \u0648\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u0644\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0637\u0628\u064a\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0633\u0631\u064a\u0631\u064a\u0629 (Clinical Trials):<\/span><\/span> \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 (T-test, Chi-square) \u0644\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0641\u0631\u0648\u0642 \u0628\u064a\u0646 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0639\u0644\u0627\u062c \u0648\u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0636\u0627\u0628\u0637\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u0645\u062b\u0627\u0644 \u062a\u0637\u0628\u064a\u0642\u064a:<\/span><\/span> \u0627\u0633\u062a\u062e\u062f\u0627\u0645 <\/span><\/span>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f<\/span><\/span> \u0644\u062a\u062d\u062f\u064a\u062f \u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062e\u0637\u0631 \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0645\u0631\u0636 \u0627\u0644\u0633\u0643\u0631\u064a \u0641\u064a \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u0633\u0639\u0648\u062f\u064a.<\/span><\/span><\/div>\n<\/div>\n
<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0639\u0627\u0634\u0631: \u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062c\u0648\u062f\u0629 \u0648\u0627\u0644\u062a\u0645\u064a\u0632 \u0641\u064a \u062e\u062f\u0645\u0629 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0625\u0646 \u0627\u0644\u062a\u0632\u0627\u0645 <\/span><\/span>\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span> \u0628\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0647\u0648 \u0645\u0627 \u064a\u0636\u0645\u0646 \u0644\u0644\u0628\u0627\u062d\u062b\u064a\u0646 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0639\u0645\u0644 \u0623\u0643\u0627\u062f\u064a\u0645\u064a \u0644\u0627 \u062a\u0634\u0648\u0628\u0647 \u0634\u0627\u0626\u0628\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

10.1 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062a\u0648\u062b\u064a\u0642 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a (APA, MLA, Chicago)<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0644\u0627 \u064a\u0642\u062a\u0635\u0631 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0639\u0644\u0649 \u0627\u0644\u0623\u0631\u0642\u0627\u0645\u060c \u0628\u0644 \u064a\u0634\u0645\u0644 \u0637\u0631\u064a\u0642\u0629 \u0639\u0631\u0636 \u0647\u0630\u0647 \u0627\u0644\u0623\u0631\u0642\u0627\u0645. \u064a\u062a\u0645 \u0625\u0639\u062f\u0627\u062f \u062c\u0645\u064a\u0639 \u0627\u0644\u062c\u062f\u0627\u0648\u0644 \u0648\u0627\u0644\u0623\u0634\u0643\u0627\u0644 \u0648\u0627\u0644\u0631\u0633\u0648\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u064a\u0629 \u0648\u0641\u0642\u0627\u064b \u0644\u0623\u062d\u062f\u062b \u0625\u0635\u062f\u0627\u0631\u0627\u062a \u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u062a\u0648\u062b\u064a\u0642 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0645\u0639\u062a\u0645\u062f\u0629 \u062f\u0648\u0644\u064a\u0627\u064b\u060c \u0645\u062b\u0644 <\/span><\/span>APA (American Psychological Association)<\/span><\/span>\u060c \u0644\u0636\u0645\u0627\u0646 \u0642\u0628\u0648\u0644\u0647\u0627 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0641\u064a \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0639\u0644\u0645\u064a\u0629.<\/span><\/span><\/div>\n<\/div>\n
\n

10.2 \u0636\u0645\u0627\u0646 \u062e\u0644\u0648 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0648\u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u064a\u062a\u0645 \u0625\u062c\u0631\u0627\u0621 \u0645\u0631\u0627\u062c\u0639\u0629 \u0645\u0632\u062f\u0648\u062c\u0629 (Double-Check) \u0644\u062c\u0645\u064a\u0639 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644:<\/span><\/span><\/div>\n<\/div>\n
\n
1.<\/span><\/span>\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0625\u062f\u062e\u0627\u0644:<\/span><\/span> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062a\u0631\u0645\u064a\u0632 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Coding) \u0648\u0625\u062f\u062e\u0627\u0644\u0647\u0627 \u062e\u0627\u0644\u064d \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
2.<\/span><\/span>\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631:<\/span><\/span> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u062e\u062a\u0627\u0631 \u064a\u062a\u0648\u0627\u0641\u0642 \u062a\u0645\u0627\u0645\u0627\u064b \u0645\u0639 \u0641\u0631\u0636\u064a\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0648\u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
3.<\/span><\/span>\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u062a\u0641\u0633\u064a\u0631:<\/span><\/span> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0645\u0642\u062f\u0645 \u0644\u0644\u0646\u062a\u0627\u0626\u062c \u064a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0627\u0644\u0645\u062e\u0631\u062c\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0648\u0627\u0644\u062f\u0644\u0627\u0644\u0627\u062a \u0627\u0644\u0639\u0644\u0645\u064a\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n

10.3 \u0627\u0644\u062f\u0639\u0645 \u0627\u0644\u0641\u0646\u064a \u0648\u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a \u062d\u062a\u0649 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629<\/span><\/span><\/h3>\n<\/div>\n
\n
\u0627\u0644\u062e\u062f\u0645\u0629 \u0644\u0627 \u062a\u0646\u062a\u0647\u064a \u0628\u062a\u0633\u0644\u064a\u0645 \u0645\u0644\u0641 \u0627\u0644\u062a\u062d\u0644\u064a\u0644. \u064a\u0644\u062a\u0632\u0645 \u0641\u0631\u064a\u0642 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0628\u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u062f\u0639\u0645 \u0627\u0644\u0643\u0627\u0645\u0644 \u0644\u0644\u0628\u0627\u062d\u062b:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0631\u062f \u0639\u0644\u0649 \u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0634\u0631\u0641:<\/span><\/span> \u0641\u064a \u062d\u0627\u0644 \u0637\u0644\u0628 \u0627\u0644\u0645\u0634\u0631\u0641 \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0623\u0648 \u062a\u0648\u0636\u064a\u062d\u0627\u062a \u0625\u0636\u0627\u0641\u064a\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u062d\u0636\u064a\u0631 \u0644\u0644\u0645\u0646\u0627\u0642\u0634\u0629:<\/span><\/span> \u062a\u0632\u0648\u064a\u062f \u0627\u0644\u0628\u0627\u062d\u062b \u0628\u0634\u0631\u062d \u0645\u0628\u0633\u0637 \u0648\u0645\u0641\u0635\u0644 \u0644\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0644\u062a\u0645\u0643\u064a\u0646\u0647 \u0645\u0646 \u0627\u0644\u062f\u0641\u0627\u0639 \u0639\u0646\u0647\u0627 \u0628\u062b\u0642\u0629 \u0623\u0645\u0627\u0645 \u0644\u062c\u0646\u0629 \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0645\u062c\u0627\u0646\u064a\u0629:<\/span><\/span> \u0625\u062c\u0631\u0627\u0621 \u0623\u064a \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0645\u0637\u0644\u0648\u0628\u0629 \u0645\u0646 \u0642\u0628\u0644 \u0644\u062c\u0646\u0629 \u0627\u0644\u0625\u0634\u0631\u0627\u0641 \u0623\u0648 \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629 \u0641\u064a \u0641\u062a\u0631\u0629 \u0632\u0645\u0646\u064a\u0629 \u0645\u062d\u062f\u062f\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\"\"<\/div>\n
<\/div>\n
\n

\u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062b\u0627\u0646\u064a \u0639\u0634\u0631: \u0627\u0644\u062e\u0644\u0627\u0635\u0629 \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629 \u0648\u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629<\/span><\/span><\/h2>\n<\/div>\n
\n
\u0625\u0646 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0634\u0631\u064a\u0643 \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u0644\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0647\u0648 \u0642\u0631\u0627\u0631 \u0645\u0635\u064a\u0631\u064a \u064a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0645\u0633\u062a\u0642\u0628\u0644 \u0631\u0633\u0627\u0644\u062a\u0643 \u0627\u0644\u0639\u0644\u0645\u064a\u0629. <\/span><\/span>\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span> \u062a\u0642\u062f\u0645 \u0644\u0643 \u0644\u064a\u0633 \u0641\u0642\u0637 \u062e\u062f\u0645\u0629 \u062a\u062d\u0644\u064a\u0644\u060c \u0628\u0644 <\/span><\/span>\u0634\u0631\u0627\u0643\u0629 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629<\/span><\/span> \u062a\u0636\u0645\u0646 \u0644\u0643:<\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062f\u0642\u0629 \u0627\u0644\u0645\u062a\u0646\u0627\u0647\u064a\u0629:<\/span><\/span> \u0641\u064a \u062a\u0637\u0628\u064a\u0642 \u0623\u062d\u062f\u062b \u0627\u0644\u0645\u0646\u0627\u0647\u062c \u0648\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0627\u0644\u0639\u0627\u0644\u064a\u0629:<\/span><\/span> \u0641\u064a \u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0631\u0628\u0637\u0647\u0627 \u0628\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u2022<\/span><\/span>\u0627\u0644\u062a\u0645\u064a\u0632 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a:<\/span><\/span> \u0641\u064a \u062a\u0642\u062f\u064a\u0645 \u0641\u0635\u0644 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629 \u0628\u0635\u0648\u0631\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0648\u062c\u0627\u0647\u0632\u0629 \u0644\u0644\u0645\u0646\u0627\u0642\u0634\u0629.<\/span><\/span><\/span><\/div>\n<\/div>\n
\n
\u0646\u062d\u0646 \u0647\u0646\u0627 \u0644\u0646\u062c\u0639\u0644 \u0631\u062d\u0644\u062a\u0643 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u0623\u0643\u062b\u0631 \u0633\u0644\u0627\u0633\u0629 \u0648\u0646\u062c\u0627\u062d\u0627\u064b.<\/span><\/span><\/div>\n<\/div>\n
\n
\u0644\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0645\u0639 \u0627\u0644\u062e\u0628\u0631\u0627\u0621 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u064a\u0646 \u0648\u0628\u062f\u0621 \u062a\u062d\u0644\u064a\u0644 \u0631\u0633\u0627\u0644\u062a\u0643 \u0627\u0644\u0639\u0644\u0645\u064a\u0629:<\/span><\/span><\/div>\n<\/div>\n
\n
\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a<\/span><\/span><\/p>\n
<\/div>\n

\u0647\u0627\u062a\u0641:<\/span><\/span> 01027550208<\/span><\/span><\/div>\n<\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

\u00a0\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u2013 \u0627\u0644\u0628\u0648\u0635\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0648\u062c\u0647 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0644\u0645\u064a \u0641\u064a \u0631\u062d\u0644\u0629 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0639\u0644\u064a\u0627\u060c \u0633\u0648\u0627\u0621 \u0643\u0646\u062a \u062a\u0633\u0639\u0649 \u0644\u0646\u064a\u0644 \u062f\u0631\u062c\u0629 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0623\u0648 \u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647\u060c \u064a\u0645\u062b\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0646\u0642\u0637\u0629 \u062a\u062d\u0648\u0644 \u062d\u0627\u0633\u0645\u0629. \u0625\u0646\u0647 \u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u062e\u0637\u0648\u0629 \u0625\u062c\u0631\u0627\u0626\u064a\u0629\u060c \u0628\u0644 \u0647\u0648 \u0627\u0644\u0628\u0648\u0635\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0648\u062c\u0647 \u0627\u0644\u0628\u0627\u062d\u062b \u0646\u062d\u0648 \u0627\u0633\u062a\u062e\u0644\u0627\u0635 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062f\u0642\u064a\u0642\u0629\u060c \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a\u060c \u0648\u062a\u0642\u062f\u064a\u0645 \u0645\u0633\u0627\u0647\u0645\u0629 \u0639\u0644\u0645\u064a\u0629 \u0630\u0627\u062a \u0642\u064a\u0645\u0629. \u0641\u064a \u0628\u064a\u0626\u0629 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0645\u062b\u0644 \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u0648\u0627\u0644\u0645\u0645\u0644\u0643\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629\u060c \u062d\u064a\u062b \u062a\u062a\u0637\u0644\u0628 \u0627\u0644\u062c\u0627\u0645\u0639\u0627\u062a \u0645\u0639\u0627\u064a\u064a\u0631 \u0639\u0627\u0644\u0645\u064a\u0629 \u0645\u0646 \u0627\u0644\u062f\u0642\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629\u060c \u064a\u0635\u0628\u062d \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u062e\u062f\u0645\u0627\u062a \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0636\u0631\u0648\u0631\u0629 \u0644\u0627 \u063a\u0646\u0649 \u0639\u0646\u0647\u0627. \u064a\u0648\u0627\u062c\u0647 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0637\u0644\u0627\u0628 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0639\u0644\u064a\u0627 \u062a\u062d\u062f\u064a\u0627\u062a \u062c\u0645\u0629 \u0639\u0646\u062f \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a 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\u0628\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0643\u0627\u0645\u0646\u0629 (\u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629). \u2022\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 (Factor Analysis): \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0628\u0639\u0627\u062f \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a. \u2022\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f (Multiple Regression): \u0644\u062a\u0642\u062f\u064a\u0631 \u062a\u0623\u062b\u064a\u0631 \u0639\u062f\u0629 \u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0645\u0633\u062a\u0642\u0644\u0629 \u0639\u0644\u0649 \u0645\u062a\u063a\u064a\u0631 \u062a\u0627\u0628\u0639 \u0648\u0627\u062d\u062f. \u064a\u062a\u0637\u0644\u0628 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0641\u0647\u0645\u0627\u064b \u0639\u0645\u064a\u0642\u0627\u064b \u0644\u0644\u0646\u0638\u0631\u064a\u0629 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629\u060c \u0648\u0647\u0648 \u0645\u0627 \u0642\u062f \u0644\u0627 \u064a\u062a\u0648\u0641\u0631 \u0644\u062f\u0649 \u0627\u0644\u0628\u0627\u062d\u062b\u064a\u0646 \u063a\u064a\u0631 \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u064a\u0646 \u0641\u064a \u0627\u0644\u0625\u062d\u0635\u0627\u0621. 2.2 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u064a\u0639\u062f \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0635\u062d\u064a\u062d \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (\u0627\u0633\u0645\u064a\u0629\u060c \u062a\u0631\u062a\u064a\u0628\u064a\u0629\u060c \u0641\u0626\u0648\u064a\u0629\u060c \u0646\u0633\u0628\u064a\u0629) \u0648\u062d\u062c\u0645 \u0627\u0644\u0639\u064a\u0646\u0629 \u0648\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (\u0637\u0628\u064a\u0639\u064a \u0623\u0648 \u063a\u064a\u0631 \u0637\u0628\u064a\u0639\u064a) \u0645\u0646 \u0623\u0635\u0639\u0628 \u0627\u0644\u0645\u0631\u0627\u062d\u0644. \u0641\u0645\u062b\u0644\u0627\u064b\u060c \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631 \u0628\u0627\u0631\u0627\u0645\u062a\u0631\u064a (\u0645\u062b\u0644 \u0627\u062e\u062a\u0628\u0627\u0631 \u062a) \u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u0627 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a \u064a\u0639\u062f \u062e\u0637\u0623\u064b \u0645\u0646\u0647\u062c\u064a\u0627\u064b \u0641\u0627\u062f\u062d\u0627\u064b. 2.3 \u0625\u062a\u0642\u0627\u0646 \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 (SPSS, AMOS, SmartPLS) \u062a\u062a\u0637\u0644\u0628 \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0639\u0627\u0645\u0644. \u0644\u0627 \u064a\u0643\u0641\u064a \u0625\u062f\u062e\u0627\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0636\u063a\u0637 \u0639\u0644\u0649 \u0632\u0631 “\u062a\u062d\u0644\u064a\u0644”\u060c \u0628\u0644 \u064a\u062c\u0628 \u0641\u0647\u0645 \u0627\u0644\u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u0627\u062d\u0629\u060c \u0648\u0643\u064a\u0641\u064a\u0629 \u062a\u0646\u0638\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Data Cleaning)\u060c \u0648\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 (Missing Values)\u060c \u0648\u0642\u0631\u0627\u0621\u0629 \u0645\u062e\u0631\u062c\u0627\u062a \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d. 2.4 \u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0631\u0628\u0637\u0647\u0627 \u0628\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0627 \u064a\u0643\u062a\u0645\u0644 \u0625\u0644\u0627 \u0628\u0640 \u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0631\u0628\u0637\u0647\u0627 \u0628\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0633\u0627\u0628\u0642\u0629. \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0628\u0627\u062d\u062b \u0623\u0646 \u064a\u0634\u0631\u062d \u0628\u0648\u0636\u0648\u062d \u0645\u0627 \u062a\u0639\u0646\u064a\u0647 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u064b\u060c \u0648\u0645\u0627 \u0647\u0648 \u062f\u0644\u0627\u0644\u062a\u0647\u0627 \u0641\u064a \u0633\u064a\u0627\u0642 \u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u0628\u062d\u062b. \u0647\u0630\u0627 \u0627\u0644\u0631\u0628\u0637 \u064a\u062a\u0637\u0644\u0628 \u0645\u0647\u0627\u0631\u0629 \u062a\u062d\u0644\u064a\u0644\u064a\u0629 \u0639\u0627\u0644\u064a\u0629. \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062b\u0627\u0644\u062b: \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u2013 \u062c\u0633\u0631 \u0627\u0644\u0639\u0628\u0648\u0631 \u0646\u062d\u0648 \u0627\u0644\u062a\u0645\u064a\u0632 \u0625\u0646 \u0627\u0644\u0627\u0633\u062a\u0639\u0627\u0646\u0629 \u0628\u062e\u062f\u0645\u0627\u062a \u0645\u062a\u062e\u0635\u0635\u0629 \u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0647\u064a \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u062c\u0648\u062f\u0629 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0639\u0644\u0645\u064a\u0629 \u0648\u0633\u0631\u0639\u0629 \u0625\u0646\u062c\u0627\u0632\u0647\u0627. \u062a\u0642\u062f\u0645 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u0645\u0646 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0645\u0635\u0645\u0645\u0629 \u062e\u0635\u064a\u0635\u0627\u064b \u0644\u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0637\u0644\u0627\u0628 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0648\u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629. 3.1 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0634\u0627\u0645\u0644\u0629 \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u062f\u0642\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u0623\u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062c\u0648\u062f\u0629\u060c \u062a\u062a\u0628\u0639 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0645\u0646\u0647\u062c\u064a\u0629 \u0639\u0645\u0644 \u0645\u0646\u0638\u0645\u0629 \u062a\u0634\u0645\u0644: \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0623\u0648\u0644\u0649: \u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u0646\u0642\u064a\u062a\u0647\u0627 (Data Cleaning and Screening) \u0642\u0628\u0644 \u0627\u0644\u0628\u062f\u0621 \u0628\u0623\u064a \u062a\u062d\u0644\u064a\u0644\u060c \u064a\u062c\u0628 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0633\u0644\u0627\u0645\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u062a\u0634\u0645\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629: \u2022\u0641\u062d\u0635 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0634\u0627\u0630\u0629 (Outliers): \u062a\u062d\u062f\u064a\u062f \u0648\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u0624\u062b\u0631 \u0633\u0644\u0628\u0627\u064b \u0639\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062a\u062d\u0644\u064a\u0644. \u2022\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0637\u0631\u0642 \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0645\u062a\u0642\u062f\u0645\u0629 \u0644\u062a\u0639\u0648\u064a\u0636 \u0623\u0648 \u0627\u0633\u062a\u0628\u0639\u0627\u062f \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 \u0628\u0637\u0631\u064a\u0642\u0629 \u0645\u0646\u0647\u062c\u064a\u0629. \u2022\u0641\u062d\u0635 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629: \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u0641\u064a \u0628\u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062e\u062a\u0627\u0631\u0629 (\u0645\u062b\u0644 \u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u060c \u0627\u0644\u062a\u062c\u0627\u0646\u0633). \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629: \u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 (Statistical Testing) \u064a\u062a\u0645 \u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0645\u0644\u0627\u0621\u0645\u0629 \u0644\u0644\u0641\u0631\u0636\u064a\u0627\u062a \u0648\u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u062d\u062f\u062b \u0627\u0644\u0628\u0631\u0627\u0645\u062c. \u064a\u062a\u0645 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649: \u2022\u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u0648\u0635\u0641\u064a (Descriptive Statistics): \u062d\u0633\u0627\u0628 \u0627\u0644\u0645\u062a\u0648\u0633\u0637\u0627\u062a\u060c \u0627\u0644\u0627\u0646\u062d\u0631\u0627\u0641\u0627\u062a \u0627\u0644\u0645\u0639\u064a\u0627\u0631\u064a\u0629\u060c \u0627\u0644\u062a\u0643\u0631\u0627\u0631\u0627\u062a\u060c \u0648\u0627\u0644\u0646\u0633\u0628 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0648\u0635\u0641 \u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0639\u064a\u0646\u0629. \u2022\u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u0627\u0633\u062a\u062f\u0644\u0627\u0644\u064a (Inferential Statistics): \u0625\u062c\u0631\u0627\u0621 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a (\u0645\u062b\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0633\u0627\u0631\u060c \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0627\u062a) \u0644\u0627\u0633\u062a\u062e\u0644\u0627\u0635 \u0627\u0633\u062a\u0646\u062a\u0627\u062c\u0627\u062a \u062d\u0648\u0644 \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u0623\u0643\u0628\u0631. \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0644\u062b\u0629: \u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0647\u0630\u0647 \u0647\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0623\u0647\u0645\u064a\u0629\u060c \u062d\u064a\u062b \u064a\u062a\u0645 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0625\u0644\u0649 \u0644\u063a\u0629 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0645\u0641\u0647\u0648\u0645\u0629. \u064a\u062a\u0645 \u062a\u0642\u062f\u064a\u0645: \u2022\u062c\u062f\u0627\u0648\u0644 \u0648\u0631\u0633\u0648\u0645 \u0628\u064a\u0627\u0646\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629: \u064a\u062a\u0645 \u0625\u0639\u062f\u0627\u062f\u0647\u0627 \u0648\u0641\u0642\u0627\u064b \u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0646\u0634\u0631 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 (\u0645\u062b\u0644 APA). \u2022\u062a\u0641\u0633\u064a\u0631 \u062f\u0642\u064a\u0642 \u0644\u0644\u0645\u062e\u0631\u062c\u0627\u062a: \u0634\u0631\u062d \u062f\u0644\u0627\u0644\u0629 \u0643\u0644 \u0627\u062e\u062a\u0628\u0627\u0631 \u0625\u062d\u0635\u0627\u0626\u064a\u060c \u0648\u0642\u064a\u0645\u0629 \u0627\u0644\u062f\u0644\u0627\u0644\u0629 (P-value)\u060c \u0648\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637 \u0648\u0627\u0644\u062a\u0623\u062b\u064a\u0631. \u2022\u0631\u0628\u0637 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0628\u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a: \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0627\u0644\u0648\u0627\u0636\u062d\u0629 \u0648\u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u0639\u0644\u0649 \u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a. 3.2 \u0627\u0644\u062e\u0628\u0631\u0629 \u0641\u064a \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u062a\u0639\u062a\u0645\u062f \u062c\u0648\u062f\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0639\u0644\u0649 \u062e\u0628\u0631\u0629 \u0627\u0644\u0645\u062d\u0644\u0644 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0635\u062d\u064a\u062d\u0629. \u062a\u062a\u062e\u0635\u0635 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a \u0641\u064a: \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0631\u0626\u064a\u0633\u064a \u0627\u0644\u0645\u0632\u0627\u064a\u0627 \u0644\u0644\u0628\u0627\u062d\u062b SPSS (Statistical Package for the Social Sciences) \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0648\u0635\u0641\u064a\u060c \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 (T-test, ANOVA, Regression). \u0633\u0647\u0644 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u060c \u0645\u0646\u0627\u0633\u0628 \u0644\u0645\u0639\u0638\u0645 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0641\u064a \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0648\u0627\u0644\u0625\u0646\u0633\u0627\u0646\u064a\u0629. AMOS (Analysis of Moment Structures) \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM) \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u0634\u062a\u0631\u0643 (Covariance-Based SEM). \u0645\u062b\u0627\u0644\u064a \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0646\u0638\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0648\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0633\u0628\u0628 \u0648\u0627\u0644\u0646\u062a\u064a\u062c\u0629. SmartPLS \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM) \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0631\u0628\u0639\u0627\u062a \u0627\u0644\u0635\u063a\u0631\u0649 \u0627\u0644\u062c\u0632\u0626\u064a\u0629 (Partial Least Squares SEM). \u0645\u0641\u064a\u062f \u0639\u0646\u062f \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0639\u064a\u0646\u0627\u062a \u0635\u063a\u064a\u0631\u0629 \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u062a\u0646\u0628\u0624\u064a\u0629 \u0645\u0639\u0642\u062f\u0629\u060c \u0648\u0634\u0627\u0626\u0639 \u0641\u064a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0648\u0627\u0644\u0623\u0639\u0645\u0627\u0644. R \/ Python \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u060c \u0627\u0644\u062a\u0639\u0644\u0645 \u0627\u0644\u0622\u0644\u064a\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0636\u062e\u0645\u0629 (Big Data). \u064a\u0648\u0641\u0631 \u0645\u0631\u0648\u0646\u0629 \u0639\u0627\u0644\u064a\u0629 \u0648\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u062e\u0648\u0627\u0631\u0632\u0645\u064a\u0627\u062a \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u063a\u064a\u0631 \u062a\u0642\u0644\u064a\u062f\u064a\u0629. \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0631\u0627\u0628\u0639: \u0627\u0644\u062a\u0645\u064a\u0632 \u0627\u0644\u0625\u0642\u0644\u064a\u0645\u064a \u2013 \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u062a\u062a\u0645\u064a\u0632 \u0627\u0644\u0628\u064a\u0626\u0629 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u0628\u062e\u0635\u0627\u0626\u0635 \u0641\u0631\u064a\u062f\u0629 \u062a\u062a\u0637\u0644\u0628 \u062e\u062f\u0645\u0627\u062a \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u0645\u062a\u062e\u0635\u0635\u0629. 4.1 \u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u062a\u0639\u062a\u0628\u0631 \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0645\u0631\u0643\u0632\u0627\u064b \u0639\u0627\u0644\u0645\u064a\u0627\u064b \u0644\u0644\u062a\u0639\u0644\u064a\u0645 \u0627\u0644\u0639\u0627\u0644\u064a\u060c \u0648\u062a\u0636\u0645 \u0641\u0631\u0648\u0639\u0627\u064b \u0644\u0623\u0631\u0642\u0649 \u0627\u0644\u062c\u0627\u0645\u0639\u0627\u062a \u0627\u0644\u062f\u0648\u0644\u064a\u0629. \u0647\u0630\u0627 \u064a\u062a\u0637\u0644\u0628: \u2022\u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0646\u0634\u0631 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629: \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0646\u0634\u0631 \u0641\u064a \u0645\u062c\u0644\u0627\u062a \u0639\u0644\u0645\u064a\u0629 \u0645\u062d\u0643\u0645\u0629 \u0630\u0627\u062a \u0645\u0639\u0627\u0645\u0644 \u062a\u0623\u062b\u064a\u0631 \u0639\u0627\u0644\u064d. \u2022\u0627\u0644\u062f\u0642\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629: \u0627\u0644\u062a\u062f\u0642\u064a\u0642 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\u062e\u0644\u0648\u0647 \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621. \u2022\u0627\u0644\u062f\u0639\u0645 \u0627\u0644\u0645\u0633\u062a\u0645\u0631: \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u062f\u0639\u0645 \u0644\u0644\u0628\u0627\u062d\u062b \u062d\u062a\u0649 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629\u060c \u0648\u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a \u0644\u062c\u0646\u0629 \u0627\u0644\u0625\u0634\u0631\u0627\u0641. \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0633\u0627\u062f\u0633: \u062a\u0641\u0635\u064a\u0644 \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 (\u062a\u0639\u0645\u064a\u0642 \u0627\u0644\u0645\u062d\u062a\u0648\u0649) \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0639\u0645\u0642 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u060c \u064a\u062c\u0628 \u062a\u0641\u0635\u064a\u0644 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0645 \u0630\u0643\u0631\u0647\u0627 \u0633\u0627\u0628\u0642\u0627\u064b. 6.1 \u0628\u0631\u0646\u0627\u0645\u062c SPSS: \u0627\u0644\u0623\u0633\u0627\u0633 \u0627\u0644\u0630\u064a \u0644\u0627 \u063a\u0646\u0649 \u0639\u0646\u0647 SPSS (Statistical Package for the Social Sciences) \u0647\u0648 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0627\u0644\u0623\u0643\u062b\u0631 \u0634\u064a\u0648\u0639\u0627\u064b \u0641\u064a \u0627\u0644\u0623\u0648\u0633\u0627\u0637 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629. \u2022\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0627\u062a: \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u0648\u0635\u0641\u064a\u060c \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 (T-test, ANOVA)\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637 \u0648\u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u062e\u0637\u064a. \u2022\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629: \u0648\u0627\u062c\u0647\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0633\u0647\u0644\u0629\u060c \u0642\u062f\u0631\u0629 \u0639\u0627\u0644\u064a\u0629 \u0639\u0644\u0649 \u062a\u0646\u0638\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0625\u062f\u0627\u0631\u062a\u0647\u0627. \u2022\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0642\u062f\u0645\u0629: \u062a\u0648\u0641\u064a\u0631 \u062a\u062d\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 SPSS\u060c \u0645\u0639 \u0625\u062e\u0631\u0627\u062c \u0627\u0644\u062c\u062f\u0627\u0648\u0644 \u0648\u0627\u0644\u0631\u0633\u0648\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u064a\u0629 \u0628\u0635\u064a\u063a\u0629 \u062c\u0627\u0647\u0632\u0629 \u0644\u0644\u0631\u0633\u0627\u0644\u0629. 6.2 \u0628\u0631\u0646\u0627\u0645\u062c AMOS: \u0625\u062a\u0642\u0627\u0646 \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM) \u0639\u0646\u062f\u0645\u0627 \u062a\u0635\u0628\u062d \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0645\u0639\u0642\u062f\u0629\u060c \u064a\u0635\u0628\u062d AMOS \u0647\u0648 \u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0645\u062b\u0644. \u2022\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0627\u062a: \u0627\u062e\u062a\u0628\u0627\u0631 \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0642\u064a\u0627\u0633 (Measurement Models) \u0648\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (Structural Models)\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0633\u0627\u0631. \u2022\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629: \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0643\u0627\u0645\u0646\u0629 (Latent Variables) \u0648\u062a\u0642\u062f\u064a\u0645 \u062a\u0645\u062b\u064a\u0644 \u0631\u0633\u0648\u0645\u064a \u0648\u0627\u0636\u062d \u0644\u0644\u0646\u0645\u0648\u0630\u062c. \u2022\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0642\u062f\u0645\u0629: \u0628\u0646\u0627\u0621 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u060c \u062a\u0642\u064a\u064a\u0645 \u0645\u0644\u0627\u0621\u0645\u0629 \u0627\u0644\u0646\u0645\u0648\u0630\u062c (Model Fit)\u060c \u0648\u062a\u0641\u0633\u064a\u0631 \u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u0627\u0631. 6.3 \u0628\u0631\u0646\u0627\u0645\u062c SmartPLS: \u062d\u0644\u0648\u0644 \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 SmartPLS \u0647\u0648 \u0628\u0631\u0646\u0627\u0645\u062c \u0645\u062a\u062e\u0635\u0635 \u0641\u064a \u0646\u0645\u0630\u062c\u0629 \u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0646\u0647\u062c\u064a\u0629 \u0627\u0644\u0645\u0631\u0628\u0639\u0627\u062a \u0627\u0644\u0635\u063a\u0631\u0649 \u0627\u0644\u062c\u0632\u0626\u064a\u0629 (PLS-SEM)\u060c \u0648\u0647\u0648 \u064a\u0643\u062a\u0633\u0628 \u0634\u0639\u0628\u064a\u0629 \u0645\u062a\u0632\u0627\u064a\u062f\u0629. \u2022\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0627\u062a: \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629\u060c \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0630\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0645\u062a\u0639\u062f\u062f\u0629\u060c \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u064a \u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0639\u064a\u0646\u0627\u062a \u0635\u063a\u064a\u0631\u0629 \u0623\u0648 \u0628\u064a\u0627\u0646\u0627\u062a \u063a\u064a\u0631 \u0637\u0628\u064a\u0639\u064a\u0629 \u0627\u0644\u062a\u0648\u0632\u064a\u0639. \u2022\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629: \u0644\u0627 \u064a\u062a\u0637\u0644\u0628 \u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0635\u0627\u0631\u0645\u0629 \u062d\u0648\u0644 \u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0641\u0639\u0627\u0644 \u0641\u064a \u0627\u0644\u062a\u0646\u0628\u0624. \u2022\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0642\u062f\u0645\u0629: \u062a\u062d\u0644\u064a\u0644 PLS-SEM\u060c \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0648\u0627\u0644\u0635\u0644\u0627\u062d\u064a\u0629\u060c \u0648\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0648\u0627\u0644\u0623\u062f\u0627\u0621 (Importance-Performance Map Analysis). \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0633\u0627\u0628\u0639: \u062f\u0644\u064a\u0644 \u0627\u0644\u0628\u0627\u062d\u062b \u2013 \u0643\u064a\u0641 \u062a\u0636\u0645\u0646 \u062f\u0642\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0631\u0633\u0627\u0644\u062a\u0643\u061f \u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0642\u0635\u0649 \u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u060c \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0628\u0627\u062d\u062b \u0627\u062a\u0628\u0627\u0639 \u062e\u0637\u0648\u0627\u062a \u0645\u0646\u0647\u062c\u064a\u0629: 7.1 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0645\u0633\u0628\u0642 \u0644\u0644\u0645\u0646\u0647\u062c\u064a\u0629 \u064a\u062c\u0628 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629 \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629 \u0641\u064a \u062e\u0637\u0629 \u0627\u0644\u0628\u062d\u062b (Research Proposal). \u0644\u0627 \u062a\u0646\u062a\u0638\u0631 \u062d\u062a\u0649 \u0645\u0631\u062d\u0644\u0629 \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u062a\u0641\u0643\u0631 \u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644. 7.2 \u062c\u0648\u062f\u0629 \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0627 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0639\u0648\u0636 \u0639\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u0636\u0639\u064a\u0641\u0629. \u064a\u062c\u0628 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646: \u2022\u0635\u0644\u0627\u062d\u064a\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0642\u064a\u0627\u0633: \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a \u0623\u0648 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0642\u062f \u062a\u0645 \u0627\u062e\u062a\u0628\u0627\u0631\u0647\u0627 \u0645\u0633\u0628\u0642\u0627\u064b. \u2022\u062d\u062c\u0645 \u0627\u0644\u0639\u064a\u0646\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628: \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u062d\u062c\u0645 \u0627\u0644\u0639\u064a\u0646\u0629 \u0643\u0627\u0641\u064a\u0627\u064b \u0644\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629. 7.3 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0641\u0639\u0627\u0644 \u0645\u0639 \u0627\u0644\u0645\u062d\u0644\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u064a\u062c\u0628 \u062a\u0632\u0648\u064a\u062f \u0627\u0644\u0645\u062d\u0644\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0628\u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0636\u0631\u0648\u0631\u064a\u0629: \u2022\u062e\u0637\u0629 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\u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629: \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a \u0647\u0627\u062a\u0641: 01027550208 \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062b\u0627\u0645\u0646: \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u0641\u0646\u064a\u0629 \u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062f\u0642\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0637\u0644\u0628\u0647\u0627 \u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0648\u0627\u0644\u062f\u0643\u062a\u0648\u0631\u0627\u0647\u060c \u0644\u0627 \u0628\u062f \u0645\u0646 \u0627\u0644\u062a\u0639\u0645\u0642 \u0641\u064a \u0627\u0644\u062c\u0648\u0627\u0646\u0628 \u0627\u0644\u0641\u0646\u064a\u0629 \u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a. \u0647\u0630\u0647 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0647\u064a \u0645\u0627 \u064a\u0645\u064a\u0632 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0639\u0646 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0633\u0637\u062d\u064a. 8.1 \u062a\u0646\u0638\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0625\u0639\u062f\u0627\u062f\u0647\u0627: \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0646\u062d\u0648 \u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u062a\u0639\u062f \u062c\u0648\u062f\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u062f\u062e\u0644\u0629 \u0647\u064a \u0627\u0644\u0639\u0627\u0645\u0644 \u0627\u0644\u062d\u0627\u0633\u0645 \u0641\u064a \u062c\u0648\u062f\u0629 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0633\u062a\u062e\u0644\u0635\u0629. \u0644\u0627 \u064a\u0645\u0643\u0646 \u0644\u0623\u064a \u062a\u062d\u0644\u064a\u0644 \u0625\u062d\u0635\u0627\u0626\u064a \u0645\u062a\u0642\u062f\u0645 \u0623\u0646 \u064a\u0639\u0648\u0636 \u0639\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u063a\u064a\u0631 \u0646\u0638\u064a\u0641\u0629 \u0623\u0648 \u063a\u064a\u0631 \u0645\u0646\u0638\u0645\u0629. 8.1.1 \u0641\u062d\u0635 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0634\u0627\u0630\u0629 (Outliers) \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0634\u0627\u0630\u0629 \u0647\u064a \u0646\u0642\u0627\u0637 \u0628\u064a\u0627\u0646\u0627\u062a \u062a\u0628\u062a\u0639\u062f \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0646 \u0628\u0642\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u062d\u0631\u064a\u0641 \u0643\u0628\u064a\u0631 \u0641\u064a \u0627\u0644\u0645\u062a\u0648\u0633\u0637\u0627\u062a \u0648\u0627\u0644\u0627\u0646\u062d\u0631\u0627\u0641\u0627\u062a \u0627\u0644\u0645\u0639\u064a\u0627\u0631\u064a\u0629\u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a. \u064a\u0642\u0648\u0645 \u0627\u0644\u062e\u0628\u0631\u0627\u0621 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0648\u0646 \u0628\u062a\u062d\u062f\u064a\u062f \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0645 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0637\u0631\u0642 \u0645\u062b\u0644: \u2022\u0645\u062e\u0637\u0637 \u0627\u0644\u0635\u0646\u062f\u0648\u0642 (Box Plot): \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u062a\u0642\u0639 \u062e\u0627\u0631\u062c \u0627\u0644\u062d\u062f\u0648\u062f \u0627\u0644\u0639\u0644\u064a\u0627 \u0648\u0627\u0644\u062f\u0646\u064a\u0627. \u2022\u0645\u0639\u064a\u0627\u0631 \u0627\u0644\u0627\u0646\u062d\u0631\u0627\u0641 \u0627\u0644\u0645\u0639\u064a\u0627\u0631\u064a (Standard Deviation Criterion): \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u062a\u0628\u062a\u0639\u062f \u0628\u0623\u0643\u062b\u0631 \u0645\u0646 3 \u0627\u0646\u062d\u0631\u0627\u0641\u0627\u062a \u0645\u0639\u064a\u0627\u0631\u064a\u0629 \u0639\u0646 \u0627\u0644\u0645\u062a\u0648\u0633\u0637. \u064a\u062a\u0645 \u0628\u0639\u062f \u0630\u0644\u0643 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631 \u0645\u0633\u062a\u0646\u064a\u0631 \u0628\u0634\u0623\u0646 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0645\u060c \u0633\u0648\u0627\u0621 \u0628\u0627\u0633\u062a\u0628\u0639\u0627\u062f\u0647\u0627 (\u0645\u0639 \u062a\u0628\u0631\u064a\u0631 \u0645\u0646\u0647\u062c\u064a) \u0623\u0648 \u062a\u062d\u0648\u064a\u0644\u0647\u0627 \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u064b. 8.1.2 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 (Missing Data) \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 \u0634\u0627\u0626\u0639\u0629 \u0641\u064a \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629\u060c \u0648\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639\u0647\u0627 \u0628\u0634\u0643\u0644 \u063a\u064a\u0631 \u0635\u062d\u064a\u062d \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u062d\u064a\u0632 \u0641\u064a \u0627\u0644\u0646\u062a\u0627\u0626\u062c. \u064a\u062a\u0645 \u062a\u0635\u0646\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 (\u0645\u062b\u0644 \u0645\u0641\u0642\u0648\u062f\u0629 \u0639\u0634\u0648\u0627\u0626\u064a\u0627\u064b \u0628\u0627\u0644\u0643\u0627\u0645\u0644 MCAR\u060c \u0623\u0648 \u0645\u0641\u0642\u0648\u062f\u0629 \u0639\u0634\u0648\u0627\u0626\u064a\u0627\u064b MAR) \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u0639\u0648\u064a\u0636 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629: \u2022\u0627\u0644\u0627\u0633\u062a\u0628\u0639\u0627\u062f (Listwise Deletion): \u0627\u0633\u062a\u0628\u0639\u0627\u062f \u0627\u0644\u062d\u0627\u0644\u0629 \u0628\u0627\u0644\u0643\u0627\u0645\u0644 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u0623\u064a \u0642\u064a\u0645\u0629 \u0645\u0641\u0642\u0648\u062f\u0629 (\u0645\u0646\u0627\u0633\u0628 \u0641\u0642\u0637 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0641\u0642\u0648\u062f \u0642\u0644\u064a\u0644\u0629 \u062c\u062f\u0627\u064b). \u2022\u0627\u0644\u062a\u0639\u0648\u064a\u0636 \u0628\u0627\u0644\u0645\u062a\u0648\u0633\u0637 (Mean Imputation): \u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u0629 \u0628\u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0645\u062a\u063a\u064a\u0631 (\u0637\u0631\u064a\u0642\u0629 \u0628\u0633\u064a\u0637\u0629 \u0644\u0643\u0646\u0647\u0627 \u0642\u062f \u062a\u0642\u0644\u0644 \u0645\u0646 \u0627\u0644\u062a\u0628\u0627\u064a\u0646). \u2022\u0627\u0644\u062a\u0639\u0648\u064a\u0636 \u0627\u0644\u0645\u062a\u0639\u062f\u062f (Multiple Imputation): \u0648\u0647\u064a \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u062a\u0642\u062f\u0645\u0627\u064b\u060c \u062d\u064a\u062b \u064a\u062a\u0645 \u0625\u0646\u0634\u0627\u0621 \u0639\u062f\u0629 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0628\u064a\u0627\u0646\u0627\u062a \u0643\u0627\u0645\u0644\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062a\u0642\u062f\u064a\u0631\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629\u060c \u062b\u0645 \u064a\u062a\u0645 \u062f\u0645\u062c \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062a\u062d\u0644\u064a\u0644. 8.1.3 \u0641\u062d\u0635 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 (Assumptions Testing) \u0642\u0628\u0644 \u062a\u0637\u0628\u064a\u0642 \u0623\u064a \u0627\u062e\u062a\u0628\u0627\u0631 \u0628\u0627\u0631\u0627\u0645\u062a\u0631\u064a (\u0645\u062b\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0623\u0648 \u0627\u062e\u062a\u0628\u0627\u0631 \u062a)\u060c \u064a\u062c\u0628 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0627\u0633\u062a\u064a\u0641\u0627\u0621 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629\u060c \u0648\u0623\u0647\u0645\u0647\u0627: \u2022\u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a (Normality): \u0627\u062e\u062a\u0628\u0627\u0631 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0645\u062b\u0644 \u0643\u0648\u0644\u0645\u0648\u062c\u0648\u0631\u0648\u0641-\u0633\u0645\u064a\u0631\u0646\u0648\u0641 \u0623\u0648 \u0634\u0627\u0641\u064a\u0631\u0648-\u0648\u064a\u0644\u0643. \u2022\u062a\u062c\u0627\u0646\u0633 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 (Homogeneity of Variance): \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u062a\u0627\u0628\u0639 \u0645\u062a\u0633\u0627\u0648\u064d \u0639\u0628\u0631 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0644\u060c \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631 \u0644\u064a\u0641\u064a\u0646 (Levene’s Test). \u2022\u0627\u0644\u062e\u0637\u064a\u0629 (Linearity): \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0648\u062c\u0648\u062f \u0639\u0644\u0627\u0642\u0629 \u062e\u0637\u064a\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0641\u064a \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631. 8.2 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f (Multiple Regression Analysis): \u0627\u0644\u062a\u0646\u0628\u0624 \u0648\u0641\u0647\u0645 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u064a\u0639\u062f \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f \u0645\u0646 \u0623\u0642\u0648\u0649 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0644\u0641\u0647\u0645 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0648\u0627\u0644\u062a\u0646\u0628\u0624 \u0628\u0647\u0627. 8.2.1 \u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u2022\u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0644\u0648\u062c\u0633\u062a\u064a (Logistic Regression): \u064a\u0633\u062a\u062e\u062f\u0645 \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u062a\u0627\u0628\u0639 \u062b\u0646\u0627\u0626\u064a\u0627\u064b (\u0645\u062b\u0644: \u0646\u0639\u0645\/\u0644\u0627\u060c \u0646\u0627\u062c\u062d\/\u0631\u0627\u0633\u0628). \u2022\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u0633\u0627\u0631 (Path Analysis): \u0648\u0647\u0648 \u0634\u0643\u0644 \u0645\u0628\u0633\u0637 \u0645\u0646 \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629\u060c \u064a\u0633\u062a\u062e\u062f\u0645 \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0633\u0628\u0628\u064a\u0629 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u0648\u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629. \u2022\u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0647\u0631\u0645\u064a (Hierarchical Regression): \u064a\u0633\u062a\u062e\u062f\u0645 \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u062a\u0641\u0633\u064a\u0631\u064a\u0629 \u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0642\u0644\u0629 \u0628\u0639\u062f \u0627\u0644\u062a\u062d\u0643\u0645 \u0641\u064a \u062a\u0623\u062b\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0623\u062e\u0631\u0649. 8.2.2 \u062a\u0641\u0633\u064a\u0631 \u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0644\u0627 \u062a\u0642\u062a\u0635\u0631 \u0639\u0644\u0649 \u0625\u062e\u0631\u0627\u062c \u0642\u064a\u0645\u0629 R-squared (\u0627\u0644\u062a\u064a \u062a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0646\u0633\u0628\u0629 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u0641\u0633\u0631)\u060c \u0628\u0644 \u062a\u062a\u0636\u0645\u0646 \u062a\u0641\u0633\u064a\u0631\u0627\u064b \u062f\u0642\u064a\u0642\u0627\u064b \u0644\u0640 \u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0628\u064a\u062a\u0627 (Beta Coefficients)\u060c \u0648\u0627\u0644\u062a\u064a \u062a\u0648\u0636\u062d: \u2022\u0627\u062a\u062c\u0627\u0647 \u0627\u0644\u0639\u0644\u0627\u0642\u0629: \u0647\u0644 \u0647\u064a \u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0623\u0645 \u0633\u0644\u0628\u064a\u0629\u061f \u2022\u0642\u0648\u0629 \u0627\u0644\u0639\u0644\u0627\u0642\u0629: \u0645\u0627 \u0647\u0648 \u062d\u062c\u0645 \u0627\u0644\u062a\u063a\u064a\u0631 \u0641\u064a \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u062a\u0627\u0628\u0639 \u0645\u0642\u0627\u0628\u0644 \u0648\u062d\u062f\u0629 \u0648\u0627\u062d\u062f\u0629 \u0645\u0646 \u0627\u0644\u062a\u063a\u064a\u0631 \u0641\u064a \u0627\u0644\u0645\u062a\u063a\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0644\u061f \u2022\u0627\u0644\u062f\u0644\u0627\u0644\u0629 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629: \u0647\u0644 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0630\u0627\u062a \u062f\u0644\u0627\u0644\u0629 \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0639\u0646\u062f \u0645\u0633\u062a\u0648\u0649 \u0645\u0639\u064a\u0646 (\u0639\u0627\u062f\u0629 0.05)\u061f 8.3 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 (ANOVA): \u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0628\u0641\u0639\u0627\u0644\u064a\u0629 \u064a\u0633\u062a\u062e\u062f\u0645 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 (Analysis of Variance) \u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0645\u062a\u0648\u0633\u0637\u0627\u062a \u062b\u0644\u0627\u062b \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0623\u0648 \u0623\u0643\u062b\u0631. \u0648\u0647\u0648 \u0623\u062f\u0627\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0641\u064a \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a\u0629 \u0648\u0634\u0628\u0647 \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a\u0629. 8.3.1 \u0623\u0646\u0648\u0627\u0639 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u2022ANOVA \u0623\u062d\u0627\u062f\u064a \u0627\u0644\u0627\u062a\u062c\u0627\u0647 (One-Way ANOVA): \u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0645\u062a\u0648\u0633\u0637\u0627\u062a \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u062a\u063a\u064a\u0631 \u0645\u0633\u062a\u0642\u0644 \u0648\u0627\u062d\u062f. \u2022ANOVA \u062b\u0646\u0627\u0626\u064a \u0627\u0644\u0627\u062a\u062c\u0627\u0647 (Two-Way ANOVA): \u0644\u062f\u0631\u0627\u0633\u0629 \u062a\u0623\u062b\u064a\u0631 \u0645\u062a\u063a\u064a\u0631\u064a\u0646 \u0645\u0633\u062a\u0642\u0644\u064a\u0646 \u0648\u062a\u0641\u0627\u0639\u0644\u0647\u0645\u0627 \u0639\u0644\u0649 \u0645\u062a\u063a\u064a\u0631 \u062a\u0627\u0628\u0639 \u0648\u0627\u062d\u062f. \u2022MANOVA (Multivariate Analysis of Variance): \u064a\u0633\u062a\u062e\u062f\u0645 \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0645\u062a\u063a\u064a\u0631 \u062a\u0627\u0628\u0639 \u0648\u0627\u062d\u062f\u060c \u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0628\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0641\u0631\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u062a\u0627\u0628\u0639\u0629 \u0641\u064a \u0648\u0642\u062a \u0648\u0627\u062d\u062f. 8.3.2 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0627\u062a \u0627\u0644\u0628\u0639\u062f\u064a\u0629 (Post-Hoc Tests) \u0625\u0630\u0627 \u0623\u0638\u0647\u0631 \u062a\u062d\u0644\u064a\u0644 ANOVA \u0648\u062c\u0648\u062f \u0641\u0631\u0642 \u062f\u0627\u0644 \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u064b \u0628\u064a\u0646 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a\u060c \u0641\u0625\u0646 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0628\u0639\u062f\u064a\u0629 (\u0645\u062b\u0644 Tukey \u0623\u0648 Scheff\u00e9) \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u064a \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u062a\u062d\u062f\u064a\u062f\u0627\u064b \u062a\u062e\u062a\u0644\u0641 \u0639\u0646 \u0627\u0644\u0623\u062e\u0631\u0649. \u0647\u0630\u0627 \u0627\u0644\u062a\u0641\u0635\u064a\u0644 \u0647\u0648 \u0645\u0627 \u064a\u0636\u064a\u0641 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0644\u0644\u062a\u062d\u0644\u064a\u0644. \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062a\u0627\u0633\u0639: \u062f\u0648\u0631 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0641\u064a \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u062a\u062e\u0635\u0635\u0627\u062a \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0625\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0627 \u062a\u0642\u062a\u0635\u0631 \u0639\u0644\u0649 \u062a\u062e\u0635\u0635 \u0648\u0627\u062d\u062f\u060c \u0628\u0644 \u0647\u064a \u0636\u0631\u0648\u0631\u0629 \u0639\u0627\u0628\u0631\u0629 \u0644\u0644\u062a\u062e\u0635\u0635\u0627\u062a\u060c \u0648\u062a\u062a\u0637\u0644\u0628 \u0643\u0644 \u0645\u0646\u0647\u0627 \u0623\u062f\u0648\u0627\u062a \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0645\u062e\u062a\u0644\u0641\u0629. 9.1 \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0625\u062f\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u0645\u0627\u0644\u064a\u0629 (Business and Finance) \u0641\u064a \u062a\u062e\u0635\u0635\u0627\u062a \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0648\u0627\u0644\u0623\u0639\u0645\u0627\u0644\u060c \u064a\u062a\u0645 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0644\u0640: \u2022\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0633\u0648\u0642: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631\u0629 \u0641\u064a \u0637\u0644\u0628 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0623\u0648 \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0623\u0633\u0647\u0645. \u2022\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0628\u0634\u0631\u064a\u0629: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u0628\u0639\u0627\u062f \u0627\u0644\u0631\u0636\u0627 \u0627\u0644\u0648\u0638\u064a\u0641\u064a \u0623\u0648 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a. \u2022\u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0628\u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 (SEM): \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0646\u0638\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0641\u064a \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0623\u0648 \u062a\u0628\u0646\u064a \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627. \u0645\u062b\u0627\u0644 \u062a\u0637\u0628\u064a\u0642\u064a: \u0642\u062f \u064a\u0633\u062a\u062e\u062f\u0645 \u0628\u0627\u062d\u062b \u0641\u064a \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0633\u0644\u0627\u0633\u0644 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 (Time Series Analysis) \u0644\u0644\u062a\u0646\u0628\u0624 \u0628\u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0646\u0641\u0637 \u0641\u064a \u0636\u0648\u0621 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0627\u062a \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629 \u0627\u0644\u0643\u0644\u064a\u0629\u060c \u0648\u0647\u0648 \u062a\u062d\u0644\u064a\u0644 \u064a\u062a\u0637\u0644\u0628 \u062e\u0628\u0631\u0629 \u0645\u062a\u062e\u0635\u0635\u0629. 9.2 \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0629 \u0648\u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 (Education and Social Sciences) \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u062a\u062e\u0635\u0635\u0627\u062a\u060c \u064a\u0631\u0643\u0632 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0639\u0644\u0649 \u0642\u064a\u0627\u0633 \u0627\u0644\u0638\u0648\u0627\u0647\u0631 \u063a\u064a\u0631 \u0627\u0644\u0645\u0644\u0645\u0648\u0633\u0629 (\u0645\u062b\u0644 \u0627\u0644\u0630\u0643\u0627\u0621\u060c \u0627\u0644\u0642\u0644\u0642\u060c \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a). \u2022\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0641\u0642\u0631\u0627\u062a (Item Analysis): \u0644\u062a\u0642\u064a\u064a\u0645 \u062c\u0648\u062f\u0629 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0642\u064a\u0627\u0633 (\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a). \u2022\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u062a\u0643\u0631\u0631 (Repeated Measures ANOVA): \u0644\u062f\u0631\u0627\u0633\u0629 \u062a\u0623\u062b\u064a\u0631 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u062f\u0631\u064a\u0628\u064a \u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0627\u062d\u062f\u0629 \u062a\u0645 \u0642\u064a\u0627\u0633\u0647\u0627 \u0642\u0628\u0644 \u0648\u0628\u0639\u062f \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c. \u2022\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0646\u0648\u0639\u064a \u0627\u0644\u0643\u0645\u064a (Mixed Methods Analysis): \u062f\u0645\u062c \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0645\u0639 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0643\u0645\u064a\u0629 \u0644\u062a\u0642\u062f\u064a\u0645 \u0635\u0648\u0631\u0629 \u0634\u0627\u0645\u0644\u0629. \u0645\u062b\u0627\u0644 \u062a\u0637\u0628\u064a\u0642\u064a: \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0644\u0648\u062c\u0633\u062a\u064a \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u064a \u062a\u0632\u064a\u062f \u0645\u0646 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u062a\u0633\u0631\u0628 \u0627\u0644\u0637\u0644\u0627\u0628 \u0645\u0646 \u0627\u0644\u062a\u0639\u0644\u064a\u0645 \u0627\u0644\u0639\u0627\u0644\u064a \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a. 9.3 \u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0635\u062d\u064a\u0629 \u0648\u0627\u0644\u0637\u0628\u064a\u0629 (Health and Medical Sciences) \u062a\u0639\u062a\u0645\u062f \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0637\u0628\u064a\u0629 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u0627\u0644\u0625\u062d\u0635\u0627\u0621 \u0627\u0644\u062d\u064a\u0648\u064a (Biostatistics) \u0644\u0636\u0645\u0627\u0646 \u0633\u0644\u0627\u0645\u0629 \u0648\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u062c\u0627\u062a. \u2022\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u0642\u0627\u0621 (Survival Analysis): \u0644\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u062f\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u062d\u062a\u0649 \u0648\u0642\u0648\u0639 \u062d\u062f\u062b \u0645\u0639\u064a\u0646 (\u0645\u062b\u0644 \u0627\u0644\u0648\u0641\u0627\u0629 \u0623\u0648 \u0627\u0644\u0627\u0646\u062a\u0643\u0627\u0633). \u2022\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0634\u062e\u064a\u0635 (Diagnostic Tests): \u062d\u0633\u0627\u0628 \u0627\u0644\u062d\u0633\u0627\u0633\u064a\u0629 (Sensitivity) \u0648\u0627\u0644\u0646\u0648\u0639\u064a\u0629 (Specificity) \u0648\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u0644\u0644\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0637\u0628\u064a\u0629. \u2022\u0627\u0644\u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0633\u0631\u064a\u0631\u064a\u0629 (Clinical Trials): \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 (T-test, Chi-square) \u0644\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0641\u0631\u0648\u0642 \u0628\u064a\u0646 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0639\u0644\u0627\u062c \u0648\u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0636\u0627\u0628\u0637\u0629. \u0645\u062b\u0627\u0644 \u062a\u0637\u0628\u064a\u0642\u064a: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0646\u062d\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0639\u062f\u062f \u0644\u062a\u062d\u062f\u064a\u062f \u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062e\u0637\u0631 \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0645\u0631\u0636 \u0627\u0644\u0633\u0643\u0631\u064a \u0641\u064a \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u0633\u0639\u0648\u062f\u064a. \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u0639\u0627\u0634\u0631: \u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062c\u0648\u062f\u0629 \u0648\u0627\u0644\u062a\u0645\u064a\u0632 \u0641\u064a \u062e\u062f\u0645\u0629 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a \u0625\u0646 \u0627\u0644\u062a\u0632\u0627\u0645 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0646\u0627\u062f\u064a \u0627\u0644\u0639\u0644\u0645\u064a \u0628\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0647\u0648 \u0645\u0627 \u064a\u0636\u0645\u0646 \u0644\u0644\u0628\u0627\u062d\u062b\u064a\u0646 \u0641\u064a \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0639\u0645\u0644 \u0623\u0643\u0627\u062f\u064a\u0645\u064a \u0644\u0627 \u062a\u0634\u0648\u0628\u0647 \u0634\u0627\u0626\u0628\u0629. 10.1 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062a\u0648\u062b\u064a\u0642 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a (APA, MLA, Chicago) \u0644\u0627 \u064a\u0642\u062a\u0635\u0631 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0639\u0644\u0649 \u0627\u0644\u0623\u0631\u0642\u0627\u0645\u060c \u0628\u0644 \u064a\u0634\u0645\u0644 \u0637\u0631\u064a\u0642\u0629 \u0639\u0631\u0636 \u0647\u0630\u0647 \u0627\u0644\u0623\u0631\u0642\u0627\u0645. \u064a\u062a\u0645 \u0625\u0639\u062f\u0627\u062f \u062c\u0645\u064a\u0639 \u0627\u0644\u062c\u062f\u0627\u0648\u0644 \u0648\u0627\u0644\u0623\u0634\u0643\u0627\u0644 \u0648\u0627\u0644\u0631\u0633\u0648\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u064a\u0629 \u0648\u0641\u0642\u0627\u064b \u0644\u0623\u062d\u062f\u062b \u0625\u0635\u062f\u0627\u0631\u0627\u062a \u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u062a\u0648\u062b\u064a\u0642 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0645\u0639\u062a\u0645\u062f\u0629 \u062f\u0648\u0644\u064a\u0627\u064b\u060c \u0645\u062b\u0644 APA (American Psychological Association)\u060c \u0644\u0636\u0645\u0627\u0646 \u0642\u0628\u0648\u0644\u0647\u0627 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0641\u064a \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0639\u0644\u0645\u064a\u0629. 10.2 \u0636\u0645\u0627\u0646 \u062e\u0644\u0648 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0648\u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629 \u064a\u062a\u0645 \u0625\u062c\u0631\u0627\u0621 \u0645\u0631\u0627\u062c\u0639\u0629 \u0645\u0632\u062f\u0648\u062c\u0629 (Double-Check) \u0644\u062c\u0645\u064a\u0639 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644: 1.\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0625\u062f\u062e\u0627\u0644: \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062a\u0631\u0645\u064a\u0632 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Coding) \u0648\u0625\u062f\u062e\u0627\u0644\u0647\u0627 \u062e\u0627\u0644\u064d \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621. 2.\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631: \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a \u0627\u0644\u0645\u062e\u062a\u0627\u0631 \u064a\u062a\u0648\u0627\u0641\u0642 \u062a\u0645\u0627\u0645\u0627\u064b \u0645\u0639 \u0641\u0631\u0636\u064a\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0648\u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. 3.\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u062a\u0641\u0633\u064a\u0631: \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0645\u0642\u062f\u0645 \u0644\u0644\u0646\u062a\u0627\u0626\u062c \u064a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0627\u0644\u0645\u062e\u0631\u062c\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0648\u0627\u0644\u062f\u0644\u0627\u0644\u0627\u062a \u0627\u0644\u0639\u0644\u0645\u064a\u0629. 10.3 \u0627\u0644\u062f\u0639\u0645 \u0627\u0644\u0641\u0646\u064a \u0648\u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a \u062d\u062a\u0649 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629 \u0627\u0644\u062e\u062f\u0645\u0629 \u0644\u0627 \u062a\u0646\u062a\u0647\u064a \u0628\u062a\u0633\u0644\u064a\u0645 \u0645\u0644\u0641 \u0627\u0644\u062a\u062d\u0644\u064a\u0644. \u064a\u0644\u062a\u0632\u0645 \u0641\u0631\u064a\u0642 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0628\u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u062f\u0639\u0645 \u0627\u0644\u0643\u0627\u0645\u0644 \u0644\u0644\u0628\u0627\u062d\u062b: \u2022\u0627\u0644\u0631\u062f \u0639\u0644\u0649 \u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0634\u0631\u0641: \u0641\u064a \u062d\u0627\u0644 \u0637\u0644\u0628 \u0627\u0644\u0645\u0634\u0631\u0641 \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0623\u0648 \u062a\u0648\u0636\u064a\u062d\u0627\u062a \u0625\u0636\u0627\u0641\u064a\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a. \u2022\u0627\u0644\u062a\u062d\u0636\u064a\u0631 \u0644\u0644\u0645\u0646\u0627\u0642\u0634\u0629: \u062a\u0632\u0648\u064a\u062f \u0627\u0644\u0628\u0627\u062d\u062b \u0628\u0634\u0631\u062d \u0645\u0628\u0633\u0637 \u0648\u0645\u0641\u0635\u0644 \u0644\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0644\u062a\u0645\u0643\u064a\u0646\u0647 \u0645\u0646 \u0627\u0644\u062f\u0641\u0627\u0639 \u0639\u0646\u0647\u0627 \u0628\u062b\u0642\u0629 \u0623\u0645\u0627\u0645 \u0644\u062c\u0646\u0629 \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0629. \u2022\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0645\u062c\u0627\u0646\u064a\u0629: \u0625\u062c\u0631\u0627\u0621 \u0623\u064a \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0645\u0637\u0644\u0648\u0628\u0629 \u0645\u0646 \u0642\u0628\u0644 \u0644\u062c\u0646\u0629 \u0627\u0644\u0625\u0634\u0631\u0627\u0641 \u0623\u0648 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